{"id":4661,"date":"2015-12-02T22:10:02","date_gmt":"2015-12-02T22:10:02","guid":{"rendered":"https:\/\/blog.mindthegraph.com\/?p=4661"},"modified":"2022-10-18T08:40:50","modified_gmt":"2022-10-18T11:40:50","slug":"what-makes-a-good-infographic-idea","status":"publish","type":"post","link":"https:\/\/mindthegraph.com\/blog\/what-makes-a-good-infographic-idea\/","title":{"rendered":"What makes a good infographic IDEA ?"},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-4714\" src=\"https:\/\/blog.mindthegraph.com\/wp-content\/uploads\/2013\/12\/shot_1296383097.png\" alt=\"shot_1296383097\" width=\"400\" height=\"300\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2013\/12\/shot_1296383097.png 400w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2013\/12\/shot_1296383097-300x225.png 300w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>Believe it or not, the idea is the main aspect of an infographic. You shouldn&#8217;t even start if you don\u2019t have a good idea that <em>deserves<\/em> an infographic.<\/p>\n<p>&#8211; Ah, hum, ok, but how do I know if I have a good idea? Excellent question.<\/p>\n<p>A good idea for an infographic is a conclusion, a story that you wanna tell, and that is backed by good, trustful data. Is this idea, with a clear horizon where you wanna get, that you will carefully craft with text, charts and visual elements.<\/p>\n<p>The story plays a big role in the success rate of your infographic. Is here that you should spend most of the time. Be clear about the taking-home message before flooding yourself in Google looking for pictures to illustrate.<\/p>\n<p><strong>This is a weak infographic idea: \u201cObesity is a problem of public health\u201d<\/strong><\/p>\n<p><strong>This is a strong infographic idea: \u201cObesity became a problem of public health in US in the last 30 years, according to the average increase in BMI\u201d<\/strong><\/p>\n<p>A concept is a well defining punch line, inspired by an interesting idea, that you will use to start creating your infographic.<\/p>\n<p>While creating the concept for an infographic, you should ask yourself these fundamental questions:<\/p>\n<ul>\n<li>What is my goal with this story?<\/li>\n<li>Who is my audience? Who am I creating for?<\/li>\n<li>Is the story meaningful for the audience? Is it interesting?<\/li>\n<li>How does it help, inspire or inform?<\/li>\n<li>How do I catch the attention? What is the punchline?<\/li>\n<li>Which data supports my claims? Does it come from a reliable source?<\/li>\n<\/ul>\n<p>A bad idea brings confusion and will make you loose time during the creative process and probably result in an uninteresting infographic. Even if you choose a marvelous artwork, without a story, you won\u2019t have a useful infographic.<a href=\"https:\/\/mindthegraph.com\/\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-5732 size-medium\" src=\"https:\/\/blog.mindthegraph.com\/wp-content\/uploads\/2016\/06\/untitled-creation63724-1-300x120.png\" alt=\"infographic\" width=\"300\" height=\"120\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2016\/06\/untitled-creation63724-1-300x120.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2016\/06\/untitled-creation63724-1-1024x410.png 1024w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2016\/06\/untitled-creation63724-1.png 1500w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Believe it or not, the idea is the main aspect of an infographic. You shouldn&#8217;t even start if you don\u2019t have a good idea that deserves an infographic. &#8211; Ah, hum, ok, but how do I know if I have a good idea? Excellent question. A good idea for an infographic is a conclusion, [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":4714,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[38],"tags":[145,146,51,144,137,68,962],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What makes a good infographic IDEA ? - Mind the Graph Blog<\/title>\n<meta name=\"description\" content=\"What makes a good infographic idea? That&#039;s essential, even if you choose a marvelous artwork, without a story, you won\u2019t have a useful infographic.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mindthegraph.com\/blog\/what-makes-a-good-infographic-idea\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What makes a good infographic IDEA ?\" \/>\n<meta property=\"og:description\" content=\"Know this tip and more in the Chapter 1 of The Ultimate Guide to Scientific Infographics by Mind the Graph\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mindthegraph.com\/blog\/what-makes-a-good-infographic-idea\/\" \/>\n<meta property=\"og:site_name\" content=\"Mind the Graph Blog\" \/>\n<meta property=\"article:published_time\" content=\"2015-12-02T22:10:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-10-18T11:40:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2013\/12\/shot_1296383097.png\" \/>\n\t<meta property=\"og:image:width\" content=\"400\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Fabricio Pamplona\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"What makes a good infographic IDEA ?\" \/>\n<meta name=\"twitter:description\" content=\"Know this tip and more in the Chapter 1 of The Ultimate Guide to Scientific Infographics by Mind the Graph\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Fabricio Pamplona\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What makes a good infographic IDEA ? - Mind the Graph Blog","description":"What makes a good infographic idea? That's essential, even if you choose a marvelous artwork, without a story, you won\u2019t have a useful infographic.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/mindthegraph.com\/blog\/what-makes-a-good-infographic-idea\/","og_locale":"en_US","og_type":"article","og_title":"What makes a good infographic IDEA ?","og_description":"Know this tip and more in the Chapter 1 of The Ultimate Guide to Scientific Infographics by Mind the Graph","og_url":"https:\/\/mindthegraph.com\/blog\/what-makes-a-good-infographic-idea\/","og_site_name":"Mind the Graph Blog","article_published_time":"2015-12-02T22:10:02+00:00","article_modified_time":"2022-10-18T11:40:50+00:00","og_image":[{"width":400,"height":300,"url":"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2013\/12\/shot_1296383097.png","type":"image\/png"}],"author":"Fabricio Pamplona","twitter_card":"summary_large_image","twitter_title":"What makes a good infographic IDEA ?","twitter_description":"Know this tip and more in the Chapter 1 of The Ultimate Guide to Scientific Infographics by Mind the Graph","twitter_misc":{"Written by":"Fabricio Pamplona","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/mindthegraph.com\/blog\/what-makes-a-good-infographic-idea\/","url":"https:\/\/mindthegraph.com\/blog\/what-makes-a-good-infographic-idea\/","name":"What makes a good infographic IDEA ? - Mind the Graph Blog","isPartOf":{"@id":"https:\/\/mindthegraph.com\/blog\/#website"},"datePublished":"2015-12-02T22:10:02+00:00","dateModified":"2022-10-18T11:40:50+00:00","author":{"@id":"https:\/\/mindthegraph.com\/blog\/#\/schema\/person\/c8eaee6d8007ac319523c3ddc98cedd3"},"description":"What makes a good infographic idea? That's essential, even if you choose a marvelous artwork, without a story, you won\u2019t have a useful infographic.","breadcrumb":{"@id":"https:\/\/mindthegraph.com\/blog\/what-makes-a-good-infographic-idea\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/mindthegraph.com\/blog\/what-makes-a-good-infographic-idea\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/mindthegraph.com\/blog\/what-makes-a-good-infographic-idea\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/mindthegraph.com\/blog\/"},{"@type":"ListItem","position":2,"name":"What makes a good infographic IDEA ?"}]},{"@type":"WebSite","@id":"https:\/\/mindthegraph.com\/blog\/#website","url":"https:\/\/mindthegraph.com\/blog\/","name":"Mind the Graph Blog","description":"Your science can be beautiful!","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/mindthegraph.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/mindthegraph.com\/blog\/#\/schema\/person\/c8eaee6d8007ac319523c3ddc98cedd3","name":"Fabricio Pamplona","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/mindthegraph.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/da6985d9f20ecb24f3238df103a638ac?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/da6985d9f20ecb24f3238df103a638ac?s=96&d=mm&r=g","caption":"Fabricio Pamplona"},"description":"Fabricio Pamplona is the founder of Mind the Graph - a tool used by over 400K users in 60 countries. He has a Ph.D. and solid scientific background in Psychopharmacology and experience as a Guest Researcher at the Max Planck Institute of Psychiatry (Germany) and Researcher in D'Or Institute for Research and Education (IDOR, Brazil). Fabricio holds over 2500 citations in Google Scholar. He has 10 years of experience in small innovative businesses, with relevant experience in product design and innovation management. Connect with him on LinkedIn - Fabricio Pamplona.","sameAs":["http:\/\/mindthegraph.com","https:\/\/www.linkedin.com\/in\/fabriciopamplona"],"url":"https:\/\/mindthegraph.com\/blog\/author\/fabricio\/"}]}},"_links":{"self":[{"href":"https:\/\/mindthegraph.com\/blog\/wp-json\/wp\/v2\/posts\/4661"}],"collection":[{"href":"https:\/\/mindthegraph.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mindthegraph.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/wp-json\/wp\/v2\/comments?post=4661"}],"version-history":[{"count":6,"href":"https:\/\/mindthegraph.com\/blog\/wp-json\/wp\/v2\/posts\/4661\/revisions"}],"predecessor-version":[{"id":29760,"href":"https:\/\/mindthegraph.com\/blog\/wp-json\/wp\/v2\/posts\/4661\/revisions\/29760"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/wp-json\/wp\/v2\/media\/4714"}],"wp:attachment":[{"href":"https:\/\/mindthegraph.com\/blog\/wp-json\/wp\/v2\/media?parent=4661"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/wp-json\/wp\/v2\/categories?post=4661"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/wp-json\/wp\/v2\/tags?post=4661"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}