{"id":12157,"date":"2021-01-29T10:21:28","date_gmt":"2021-01-29T12:21:28","guid":{"rendered":"https:\/\/mindthegraph.com\/blog\/?p=12157"},"modified":"2022-11-24T12:02:42","modified_gmt":"2022-11-24T15:02:42","slug":"infographic-and-visual-design-trends","status":"publish","type":"post","link":"https:\/\/mindthegraph.com\/blog\/sl\/trendi-infografike-in-vizualnega-oblikovanja\/","title":{"rendered":"16 trendov infografike in vizualnega oblikovanja"},"content":{"rendered":"<p>Spletno tr\u017eenje se nenehno razvija. Strategije, ki so pomembne danes, \u010dez nekaj let morda ne bodo ve\u010d aktualne. Vendar je ena strategija, ki ostaja nespremenjena z vsakim letom - mo\u010d vizualne vsebine!<\/p>\n\n\n\n<p>Verjetno zato - 90% informacij, ki se prena\u0161ajo v \u010dlove\u0161ke mo\u017egane, je vizualnih. Ljudje smo prirojeni za 60.000-krat hitrej\u0161o obdelavo vizualnih informacij kot besedila!<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/science_figures\" target=\"_blank\" rel=\"https:\/\/mindthegraph.com\/science_figures noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"469\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/visual-information-60000-times-faster-01-1024x469.jpg\" alt=\"\" class=\"wp-image-12158\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/visual-information-60000-times-faster-01-1024x469.jpg 1024w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/visual-information-60000-times-faster-01-300x138.jpg 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/visual-information-60000-times-faster-01-768x352.jpg 768w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/visual-information-60000-times-faster-01.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\">Sklic 26.<\/figcaption><\/figure><\/div>\n\n\n<p>Zdaj veste, zakaj nas vedno privla\u010dijo privla\u010dne vizualne zasnove. Med premikanjem po dru\u017eabnih omre\u017ejih nas pozivajo, naj ob pogledu na privla\u010dno vizualno podobo nehamo premikati.<\/p>\n\n\n\n<p>Dru\u017ebeni mediji so danes vse bolj usmerjeni v vizualne vsebine. Facebook, Instagram in zdaj tudi TikTok uspevajo z vizualno vsebino.<\/p>\n\n\n\n<p>Kaj vam vse to pove? Vizualne vsebine so najbolj\u0161a vrsta vsebine, ki pritegne pozornost uporabnikov.&nbsp;<\/p>\n\n\n\n<p>\u017divimo v svetu, ki je poln zunanjih dra\u017eljajev. V vsakem trenutku se okoli nas dogaja toliko stvari, da je na\u0161a pozornost nenehno razdeljena.<\/p>\n\n\n\n<p>Povpre\u010den \u010das trajanja \u010dlovekove pozornosti je 8 sekund.<sup>1<\/sup>, kar je manj kot zlata ribica!<\/p>\n\n\n\n<p>Zaradi \u0161tevilnih mote\u010dih dejavnikov je zelo te\u017eko pritegniti pozornost uporabnikov samo z navadno besedilno vsebino. Zato moramo narediti nekaj ve\u010d. Toda kako? Z vizualno vsebino!<\/p>\n\n\n\n<p>\u010ce pomislite, je ve\u010dina ogla\u0161evalskih kampanj, promocij izdelkov in celo informativnih vsebin na vrhu cevovoda vizualnih.&nbsp;<\/p>\n\n\n\n<p>Tr\u017eniki so namre\u010d z leti spoznali pomen infografik in trendov vizualnega oblikovanja. Spoznali so pravi potencial vizualnih trendov in ugotovili, kako lahko preoblikujejo njihovo poslovanje.&nbsp;<\/p>\n\n\n\n<p>\u010ce \u017eelite izvedeti nekaj glavnih trendov grafi\u010dnega oblikovanja v letu 2021, potem smo vas seznanili z njimi. <\/p>\n\n\n\n<p>V tem vodniku boste na\u0161li nekaj edinstvenih in zanimivih trendov infografik in vizualnega oblikovanja, ki vam bodo pomagali ustvariti osupljivo vizualno vsebino, o\u010darati ob\u010dinstvo, pove\u010dati vklju\u010denost in pospe\u0161iti rast va\u0161ega podjetja.<\/p>\n\n\n\n<div class=\"is-content-justification-center is-layout-flex wp-container-1 wp-block-buttons\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/mindthegraph.com\/science_figures\">Ustvarjanje u\u010dinkovitih znanstvenih figur v nekaj minutah<\/a><\/div>\n<\/div>\n\n\n\n<h2><strong>Trend 1: Infografike bodo nujne<\/strong><\/h2>\n\n\n\n<p>Eden od najvidnej\u0161ih trendov, ki smo jih opazili, je bil, da so infografike zdaj zelo priljubljene. <\/p>\n\n\n\n<p>Infografike so v bistvu vizualni prikazi, ki vam lahko pomagajo posredovati informacije v vizualni in lahko razumljivi obliki. Prav zato so tako priljubljene.<\/p>\n\n\n\n<p>Infografike so vrednostne bombe z veliko informacijami, shranjenimi v vizualno privla\u010dni grafiki.&nbsp;<\/p>\n\n\n\n<p>Delujejo odli\u010dno, saj ve\u010dina va\u0161ega ob\u010dinstva i\u0161\u010de uporabne in uporabne informacije, ki jim lahko pomagajo odpraviti njihove bole\u010dine. <\/p>\n\n\n\n<p>\u010ceprav lahko te informacije posredujemo z besedilno vsebino, je z njo te\u017eko pritegniti njihovo pozornost. <\/p>\n\n\n\n<p>Tudi razumevanje besedilne vsebine zahteva ve\u010d truda. Zato jo ljudje obi\u010dajno presko\u010dijo.<\/p>\n\n\n\n<p>Pri infografikah pa je v ospredju zmogljivost mo\u017eganov za obdelavo podatkov. \u010ce va\u0161e ob\u010dinstvo najde informacije, ki so lahko prebavljive in ne preobremenjujo\u010de, se bo zagotovo ustavilo in si jih ogledalo.<\/p>\n\n\n\n<p>Tukaj je nekaj statisti\u010dnih podatkov, ki poudarjajo pomen infografik:<\/p>\n\n\n\n<ul>\n<li>Infografike so \u010detrti najpogosteje uporabljen medij v vsebinskem tr\u017eenju. (HubSpot<sup>2<\/sup>)<br>Izkazalo se je, da so u\u010dinkovita oblika za tr\u017enike, ki \u017eelijo deliti zanimivo in lahko prebavljivo vsebino.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/science_figures\" target=\"_blank\" rel=\"https:\/\/mindthegraph.com\/science_figures noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"597\" height=\"390\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/infographics-are-one-of-the-primary-focuses-of-content-generation.png\" alt=\"\" class=\"wp-image-12159\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/infographics-are-one-of-the-primary-focuses-of-content-generation.png 597w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/infographics-are-one-of-the-primary-focuses-of-content-generation-300x196.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/infographics-are-one-of-the-primary-focuses-of-content-generation-350x228.png 350w\" sizes=\"(max-width: 597px) 100vw, 597px\" \/><\/a><\/figure><\/div>\n\n\n<ul>\n<li>56 odstotkov tr\u017enikov uporablja vizualne ali infografike v skoraj vsaki vsebini. Zagotovo so spoznali, da vsi ne berejo radi besedilno te\u017ekih blogovskih objav.<sup>3<\/sup> <\/li>\n\n\n\n<li>Trend infografik je priljubljen tudi v segmentu B2B. 65 odstotkov B2B tr\u017enikov uporablja infografike za vsebinsko tr\u017eenje.<sup>4<\/sup> <\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-1-infographics-will-be-the-need-of-the-hour.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"635\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-1-infographics-will-be-the-need-of-the-hour.png\" alt=\"Trend 1 Infografike bodo nujne\" class=\"wp-image-12200\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-1-infographics-will-be-the-need-of-the-hour.png 1000w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-1-infographics-will-be-the-need-of-the-hour-300x191.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-1-infographics-will-be-the-need-of-the-hour-768x488.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure><\/div>\n\n\n<h2><strong>Trend 2: Organizacije se bodo v veliki meri zana\u0161ale na spletna orodja za grafi\u010dno oblikovanje<\/strong><\/h2>\n\n\n\n<p>Minili so \u010dasi, ko so podjetja pripravila eno infografiko na mesec. <\/p>\n\n\n\n<p>Lahko so najeli grafi\u010dne oblikovalce in \u010dakali ve\u010d dni, da so bili dizajni izdelani. <\/p>\n\n\n\n<p>Nato je bila zasnova ve\u010dkrat popravljena - saj veste, kako to poteka!<\/p>\n\n\n\n<p>Kaj pa se zgodi, ko moramo mno\u017ei\u010dno ustvarjati vizualno vsebino? 56 odstotkov tr\u017enikov<sup>3<\/sup> pravi, da skoraj v vsaki objavljeni vsebini uporabljajo vizualno gradivo ali infografiko. <\/p>\n\n\n\n<p>Zana\u0161ati se na grafi\u010dnega oblikovalca za vsako svojo vizualno podobo in \u010dakati na to ve\u010d dni, da bi ugotovili, da oblikovanje ni bilo tak\u0161no, kot ste pri\u010dakovali, ni ve\u010d izvedljivo. To \u0161e posebej velja po celotnem zaprtju.<\/p>\n\n\n\n<p>43 odstotkov tr\u017enikov vsebin<sup>5<\/sup> so povedali, da je ustvarjanje dosledne vizualne vsebine, kot so infografike, njihov najve\u010dji izziv. <\/p>\n\n\n\n<p>Zato ve\u010dina organizacij prehaja na spletna orodja za grafi\u010dno oblikovanje. Enostavnost uporabe teh orodij vas bo presenetila. Poleg tega so tak\u0161na orodja precej stro\u0161kovno u\u010dinkovita v primerjavi z najemanjem ljudi za oblikovanje.<\/p>\n\n\n\n<p>Prednosti uporabe tak\u0161nih orodij so neskon\u010dne. Oblikovanje lahko prilagodite svojim zahtevam, ne da bi se morali zana\u0161ati na koga drugega. <\/p>\n\n\n\n<p>Poleg tega lahko izdelate ve\u010d modelov zaporedoma, ne da bi pri tem mo\u010dno posegli v \u017eep.<\/p>\n\n\n\n<p>Ni \u010dudno, da 50 odstotkov tr\u017enikov<sup>3<\/sup> uporabite <a href=\"https:\/\/mindthegraph.com\/science_figures\" target=\"_blank\" rel=\"noreferrer noopener\">spletno orodje za grafi\u010dno oblikovanje<\/a> za ustvarjanje vizualne vsebine. <\/p>\n\n\n\n<p>Ne glede na to, ali so ta orodja pla\u010dljiva ali brezpla\u010dna, jim omogo\u010dajo izbolj\u0161anje u\u010dinkovitosti in uporabo osupljive ustvarjalnosti pri oblikovanju v resni\u010dnem svetu.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-2-organizations-will-rely-heavily-on-online-graphic-designing-tools.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"700\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-2-organizations-will-rely-heavily-on-online-graphic-designing-tools.png\" alt=\"Trend 2 Organizacije se bodo v veliki meri zana\u0161ale na spletna orodja za grafi\u010dno oblikovanje\" class=\"wp-image-12201\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-2-organizations-will-rely-heavily-on-online-graphic-designing-tools.png 1000w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-2-organizations-will-rely-heavily-on-online-graphic-designing-tools-300x210.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-2-organizations-will-rely-heavily-on-online-graphic-designing-tools-768x538.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure><\/div>\n\n\n<div class=\"is-content-justification-center is-layout-flex wp-container-2 wp-block-buttons\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/mindthegraph.com\/science_figures\">Za\u010dnite ustvarjati v Mind the Graph zdaj<\/a><\/div>\n<\/div>\n\n\n\n<h2><strong>Trend 3: Objavljenih bo vedno ve\u010d infografik&nbsp;<\/strong><\/h2>\n\n\n\n<p>Danes vse ve\u010d blogov izkori\u0161\u010da mo\u010d infografike. <\/p>\n\n\n\n<p>S pojavom razli\u010dnih orodij za grafi\u010dno oblikovanje je izdelava ve\u010d ton infografik vsak mesec za \u0161tevilna podjetja postala lahka naloga. <\/p>\n\n\n\n<p>Po podatkih infografike, objavljene v reviji Social Media Today, 40 odstotkov tr\u017enikov<sup>5<\/sup> so povedali, da so jim infografike pomagale pri doseganju marketin\u0161kih ciljev.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/science_figures\" target=\"_blank\" rel=\"https:\/\/mindthegraph.com\/science_figures noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"512\" height=\"373\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/infographics-are-helpful-in-reaching-marketing-goals.png\" alt=\"\" class=\"wp-image-12160\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/infographics-are-helpful-in-reaching-marketing-goals.png 512w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/infographics-are-helpful-in-reaching-marketing-goals-300x219.png 300w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/a><figcaption class=\"wp-element-caption\">Sklic 5.<\/figcaption><\/figure><\/div>\n\n\n<p>Poleg izbolj\u0161anja prepoznavnosti blagovne znamke infografike ustvarjajo ve\u010d povratnih povezav za podjetja. <\/p>\n\n\n\n<p>Infografike ustvarijo 178 odstotkov ve\u010d povratnih povezav<sup>6<\/sup> kot druge oblike vsebine. Zato se ve\u010dina podjetij osredoto\u010da na infografike kot glavne dele vsebine. Infografike so sredstva, ki jih je mogo\u010de povezati in deliti.&nbsp;<\/p>\n\n\n\n<p>Pravzaprav so infografike med najbolj\u0161imi vrstami vsebine.<sup>7<\/sup> ko gre za privabljanje povratnih povezav. 65 odstotkov<sup>8<\/sup> ljudi se u\u010di vizualno in ima raje preproste in enostavne informacije, kot jih ponujajo infografike.&nbsp;<\/p>\n\n\n\n<p>\u010ce torej objavite visokokakovostne infografike o aktualnih ali zimzelenih temah, bodo \u0161tevilna spletna mesta dodala povezave do njih. To bo v veliko pomo\u010d za SEO va\u0161ih spletnih mest. Infografike se pogosto delijo tudi v kanalih dru\u017eabnih medijev.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-3-more-and-more-infographics-will-be-published.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"635\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-3-more-and-more-infographics-will-be-published.png\" alt=\"Trend 3 Objavljenih bo vedno ve\u010d infografik\" class=\"wp-image-12202\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-3-more-and-more-infographics-will-be-published.png 1000w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-3-more-and-more-infographics-will-be-published-300x191.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-3-more-and-more-infographics-will-be-published-768x488.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure><\/div>\n\n\n<h2><strong>Trend 4: Ljudje bodo \u017eeleli videti ve\u010d vizualne vsebine<\/strong><\/h2>\n\n\n\n<p>Podjetja ustvarjajo ve\u010d infografskih vsebin, ker se uporabniki dobro odzivajo in od njih pri\u010dakujejo ve\u010d vizualnih vsebin. <\/p>\n\n\n\n<p>50% \u010dlove\u0161kih mo\u017eganov<sup>9<\/sup> se uporablja za obdelavo vizualnih informacij. Tudi podatki, ki jih deli Venngage<sup>10<\/sup> razkriva, da barvni vizualni elementi pove\u010dajo \u017eeljo ljudi po branju vsebine za 80 odstotkov. <\/p>\n\n\n\n<p>Ni\u010d \u010dudnega, da so objave s slikami za 180 odstotkov bolj anga\u017eirane kot objave brez vizualne vsebine.&nbsp;<\/p>\n\n\n\n<p>Dolgo\u010dasne vsebine so zdaj v modi. Toda predstavljajte si, da je vsebina dolge oblike prepredena z besedilom.&nbsp; <\/p>\n\n\n\n<p>Uporabniki se ne bodo \u017eeleli pomikati niti po 20 odstotkih strani. Dolgo\u010dasen vodnik vam lahko torej prinese uvrstitev na prvo stran, vendar mora biti za prenos sporo\u010dila podan vizualno, da se bodo ljudje po njem ravnali.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-4-people-would-expect-to-see-visual-content-more.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"613\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-4-people-would-expect-to-see-visual-content-more.png\" alt=\"\" class=\"wp-image-12203\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-4-people-would-expect-to-see-visual-content-more.png 1000w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-4-people-would-expect-to-see-visual-content-more-300x184.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-4-people-would-expect-to-see-visual-content-more-768x471.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure><\/div>\n\n\n<div class=\"is-content-justification-center is-layout-flex wp-container-3 wp-block-buttons\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/mindthegraph.com\/science_figures\">Ste pripravljeni, da za\u010dnete delati v Mind the Graph?<\/a><\/div>\n<\/div>\n\n\n\n<h2><strong>Trend 5: Infografike si utirajo pot v procese prodaje ali uvajanja strank<\/strong><\/h2>\n\n\n\n<p>\u010ce mislite, da so infografike odli\u010dna vsebina le za zgornji del poti, pomislite \u0161e enkrat! Infografike so uporabne v vseh fazah tr\u017eenjskega lijaka.<\/p>\n\n\n\n<p>Infografike posredujejo informacije na lahko prebavljiv na\u010din. Zato jo lahko zagotovo uporabite pri prodaji in postopkih uvajanja. <\/p>\n\n\n\n<p>Od primerjav izdelkov, zgodb o uspehu strank do gradiv za usposabljanje za nove stranke, infografike lahko uporabite za vse!&nbsp;<\/p>\n\n\n\n<p>Zveni neverjetno? Tukaj je nekaj dejstev, ki potrjujejo na\u0161o trditev, da lahko infografike izbolj\u0161ajo va\u0161o prodajo in poslovni izid.<\/p>\n\n\n\n<ul>\n<li>Infografike in drugi barviti vizualni prikazi lahko prodajo pove\u010dajo do 80 odstotkov. Z dodajanjem barv v vsebino lahko torej zagotovite, da bodo stranke bolje razumele va\u0161o blagovno znamko, s \u010dimer boste podjetju prihranili \u010das in denar. <sup>11<\/sup> <\/li>\n\n\n\n<li>Potro\u0161niki se pogosteje osredoto\u010dajo na slike, ki prena\u0161ajo informacije, kot so infografike, kot na besedilo na strani. Dejansko obiskovalci porabijo pribli\u017eno 10 odstotkov ve\u010d \u010dasa za vizualno vsebino kot za navadno besedilo. <sup>12<\/sup><\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-5-dont-feel-surprised-if-you-see-infographics-in-sales-or-customer-on-boarding-processes.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"637\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-5-dont-feel-surprised-if-you-see-infographics-in-sales-or-customer-on-boarding-processes.png\" alt=\"Trend 5 Ne bodite presene\u010deni, \u010de boste infografike videli v procesih prodaje ali sprejema strank\" class=\"wp-image-12204\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-5-dont-feel-surprised-if-you-see-infographics-in-sales-or-customer-on-boarding-processes.png 1000w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-5-dont-feel-surprised-if-you-see-infographics-in-sales-or-customer-on-boarding-processes-300x191.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-5-dont-feel-surprised-if-you-see-infographics-in-sales-or-customer-on-boarding-processes-768x489.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure><\/div>\n\n\n<h2><strong>Trend 6: Druge nastajajo\u010de tehnologije bodo prevladovale pri ustvarjanju vizualnih vsebin&nbsp;<\/strong><\/h2>\n\n\n\n<p>\u0160e en pomemben vizualni trend, ki ga boste opazili leta 2021, je porast tehnologij, ki podpirajo vizualne vsebine nove dobe. <\/p>\n\n\n\n<p>Tehnologije, kot so umetna inteligenca, strojno u\u010denje, roboti, virtualna resni\u010dnost in raz\u0161irjena resni\u010dnost, se vse pogosteje uporabljajo za ustvarjanje vizualno zanimivih vsebin.&nbsp;<\/p>\n\n\n\n<p>Te tehnologije uporabnikom omogo\u010dajo poglobljeno, izjemno zanimivo in bolj realno izku\u0161njo pri u\u017eivanju vizualnih vsebin. <\/p>\n\n\n\n<p>Velikan dru\u017eabnih medijev Facebook se ukvarja z VR<sup>13<\/sup> v ospredje. Napovedali so beta razli\u010dico storitve Facebook Spaces. <\/p>\n\n\n\n<p>Oblikovanje navidezne resni\u010dnosti ustvarja simulirano okolje, v katerega se lahko ljudje potopijo s pomo\u010djo strojne opreme, kot so slu\u0161alke.&nbsp;<\/p>\n\n\n\n<p>Zdi se, da so tehnologije, kot je VR, tehnolo\u0161ki motilci na podro\u010dju vizualnih vsebin. Ni\u010d \u010dudnega, da je \u010detrtina uporabnikov VR<sup>14<\/sup> meni, da ima velik potencial za blagovne znamke in tr\u017enike.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-6-other-emerging-technologies-will-dominate-the-visual-content-production.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"741\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-6-other-emerging-technologies-will-dominate-the-visual-content-production.png\" alt=\"\" class=\"wp-image-12205\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-6-other-emerging-technologies-will-dominate-the-visual-content-production.png 1000w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-6-other-emerging-technologies-will-dominate-the-visual-content-production-300x222.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-6-other-emerging-technologies-will-dominate-the-visual-content-production-768x569.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure><\/div>\n\n\n<div class=\"is-content-justification-center is-layout-flex wp-container-4 wp-block-buttons\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/mindthegraph.com\/science_figures\">Za\u010dnite ustvarjati v Mind the Graph zdaj<\/a><\/div>\n<\/div>\n\n\n\n<h2><strong>Trend 7: Personalizacija bo spremenila pravila igre<\/strong><\/h2>\n\n\n\n<p>Sodobnih strank ne zavede mno\u017ei\u010dno proizvedena generi\u010dna vsebina. <\/p>\n\n\n\n<p>Po\u010dutijo se cenjene, ko blagovne znamke pripravijo prilagojene izku\u0161nje. S tem si mo\u010dno pridobijo njihovo zaupanje in zvestobo. <\/p>\n\n\n\n<p>Zato je pomembno, da ustvarjate vizualno vsebino, ki je zanimiva za va\u0161e ob\u010dinstvo.&nbsp;<\/p>\n\n\n\n<p>Ob\u010dinstvo generacije Z ima na primer raje infografike in vsebine, ki temeljijo na videoposnetkih. Po drugi strani pa ima generacija Baby Boomer raje klasi\u010dne pristope, kot so oglasne pasice.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-7-personalization-is-the-game-changer-now-more-than-ever-before.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"643\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-7-personalization-is-the-game-changer-now-more-than-ever-before.png\" alt=\"Trend 7 Prilagajanje je zdaj bolj kot kdaj koli prej spremenilo pravila igre\" class=\"wp-image-12206\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-7-personalization-is-the-game-changer-now-more-than-ever-before.png 1000w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-7-personalization-is-the-game-changer-now-more-than-ever-before-300x193.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-7-personalization-is-the-game-changer-now-more-than-ever-before-768x494.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure><\/div>\n\n\n<h2><strong>Trend 8: Pripovedovanje zgodb bo v ospredju&nbsp;<\/strong><\/h2>\n\n\n\n<p>Pripovedovanje zgodb z vizualno vsebino je izjemno u\u010dinkovita strategija, ki se pogosto uporablja v vsebinskem tr\u017eenju. <\/p>\n\n\n\n<p>Zakaj? <\/p>\n\n\n\n<p>Ljudje se namre\u010d bolje pove\u017eejo z zgodbami. Ko blagovne znamke uporabljajo pripovedovanje zgodb, pri ob\u010dinstvu krepijo empatijo in so\u010dutje. <\/p>\n\n\n\n<p>To pomaga ustvariti globljo povezavo z uporabniki in jim pomaga izstopati med stotinami drugih vizualnih prikazov.<\/p>\n\n\n\n<p>Va\u0161i uporabniki morajo vedeti, zakaj bi se odlo\u010dili za dolo\u010den izdelek ali storitev. <\/p>\n\n\n\n<p>Zato bi morali tr\u017eniki obravnavati vpra\u0161anje WIIFM (kaj je zame?). Zgodbe o blagovni znamki se ujemajo z glasom va\u0161e blagovne znamke in prina\u0161ajo tisto, s \u010dimer se ob\u010dinstvo lahko pove\u017ee.<\/p>\n\n\n\n<p>Airbnb na primer pripoveduje zgodbe o blagovni znamki s svojimi video vsebinami. <\/p>\n\n\n\n<p>Uporabljajo strategijo pripovedovanja zgodb, osredoto\u010deno na stranke.<sup>15<\/sup> pritegniti in zabavati svoje ob\u010dinstvo. Tudi vi lahko ustvarite vsebino, ki pripoveduje vizualne zgodbe, s katero boste o\u010darali svoje ob\u010dinstvo ter pridobili njegovo zaupanje in zvestobo.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/science_figures\" target=\"_blank\" rel=\"https:\/\/mindthegraph.com\/science_figures noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"584\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/airbnb-stories-1024x584.png\" alt=\"\" class=\"wp-image-12161\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/airbnb-stories-1024x584.png 1024w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/airbnb-stories-300x171.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/airbnb-stories-768x438.png 768w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/airbnb-stories.png 1400w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-8-storytelling-will-take-center-stage.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"642\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-8-storytelling-will-take-center-stage.png\" alt=\"Trend 8 Pripovedovanje zgodb bo v ospredju\" class=\"wp-image-12207\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-8-storytelling-will-take-center-stage.png 1000w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-8-storytelling-will-take-center-stage-300x193.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-8-storytelling-will-take-center-stage-768x493.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure><\/div>\n\n\n<h2><strong>Trend 9: Animirane vizualne podobe bodo v letu 2021 klju\u010dnega pomena<\/strong><\/h2>\n\n\n\n<p>Animirani vizualni elementi so in bodo \u0161e dolgo v trendu. Vizuali, kot so GIF-i in videoposnetki, lahko popolnoma spremenijo vsako vsebino.<\/p>\n\n\n\n<p>To \u0161e posebej velja za ciljno ob\u010dinstvo, ki ga sestavljajo milenijci in generacija Z. Z animacijo lahko pritegnete ob\u010dinstvo in ga ohranjate v zanimanju, od razlage znanstvenih konceptov do ustvarjanja memov.<\/p>\n\n\n\n<p>Upo\u0161tevajte ta trend in se osredoto\u010dite na animirane videoposnetke, ki dopolnjujejo glas in sporo\u010dila va\u0161e blagovne znamke. Lahko <a href=\"https:\/\/www.movavi.com\/videoeditor\/\" target=\"_blank\" rel=\"noreferrer noopener\">urejanje videoposnetka<\/a> lahko tudi sami uredite serijo slik v GIF-e ali celo uporabite \u017ee obstoje\u010de in tako izbolj\u0161ate svojo igro vsebinskega tr\u017eenja.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-9-animated-visuals-will-be-the-key-in-2021.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"643\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-9-animated-visuals-will-be-the-key-in-2021.png\" alt=\"Trend 9 V letu 2021 bodo klju\u010dne animirane vizualne podobe\" class=\"wp-image-12208\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-9-animated-visuals-will-be-the-key-in-2021.png 1000w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-9-animated-visuals-will-be-the-key-in-2021-300x193.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-9-animated-visuals-will-be-the-key-in-2021-768x494.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure><\/div>\n\n\n<div class=\"is-content-justification-center is-layout-flex wp-container-5 wp-block-buttons\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/mindthegraph.com\/science_figures\">Za\u010dnite uporabljati Mind The Graph prav zdaj brezpla\u010dno!<\/a><\/div>\n<\/div>\n\n\n\n<h2><strong>Trend 10: Infografike bodo imele ve\u010d vlog<\/strong><\/h2>\n\n\n\n<p>\u0160tevilna podjetja te\u017eko vklju\u010dijo infografike v svoj slog vsebine in ciljno skupino. Dejstvo pa je, da imajo lahko infografike ve\u010d vlog v razli\u010dnih sektorjih.&nbsp;<\/p>\n\n\n\n<p>Dober primer tega je ni\u0161a zdravja in fitnesa. <\/p>\n\n\n\n<p>Kdo bi si mislil, da bodo infografike kot sredstvo za sporo\u010danje informacij pacientom tako koristne. <\/p>\n\n\n\n<p>284 odstotkov ve\u010d bolnikov oceni tveganja<sup>16<\/sup> in sprejemajo odlo\u010ditve za izbolj\u0161anje svojega zdravja, ko prejmejo zdravstvene infografike.<\/p>\n\n\n\n<p>Zato \u0161tevilni akterji v zdravstvu uporabljajo infografike za izobra\u017eevanje svojih pacientov.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/science_figures\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"804\" height=\"418\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/infographics-for-patients.png\" alt=\"\" class=\"wp-image-12162\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/infographics-for-patients.png 804w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/infographics-for-patients-300x156.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/infographics-for-patients-768x399.png 768w\" sizes=\"(max-width: 804px) 100vw, 804px\" \/><\/a><figcaption class=\"wp-element-caption\">Sklic 27.<\/figcaption><\/figure><\/div>\n\n\n<p>Infografike se ne uporabljajo le za zdravje in fitnes, temve\u010d tudi v sektorjih, ki si jih je bilo \u0161e pred nekaj leti te\u017eko predstavljati. <\/p>\n\n\n\n<p>Segmenti okolja, socialne pravi\u010dnosti in proizvodnje na primer uporabljajo infografike za zajemanje in posredovanje informacij milijonom ljudi po vsem svetu.&nbsp;<\/p>\n\n\n\n<p>Infografike imajo tudi ve\u010dnamensko vlogo na razli\u010dnih trgih B2B in B2C. Prekopljajte ta trend, preden bo prepozno.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-10-infographics-will-have-a-multipurpose-role.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"644\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-10-infographics-will-have-a-multipurpose-role.png\" alt=\"\" class=\"wp-image-12209\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-10-infographics-will-have-a-multipurpose-role.png 1000w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-10-infographics-will-have-a-multipurpose-role-300x193.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-10-infographics-will-have-a-multipurpose-role-768x495.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure><\/div>\n\n\n<h2><strong>Trend 11: Infografike bodo enako dragocene kot \u010dlanki na blogu, sporo\u010dila za javnost in spletne vsebine<\/strong><\/h2>\n\n\n\n<p>Ljudje se \u017ee dolgo zavedajo vpliva objave kakovostne vsebine na promet na njihovi spletni strani. Tisti, ki dosledno delijo vsebino v obliki \u010dlankov na blogu in sporo\u010dil za javnost, so dosegli odli\u010dne rezultate.<\/p>\n\n\n\n<p>Enak trend se ponavlja tudi pri infografikah. Infografike vzbujajo radovednost med ljudmi in so za podjetja vir povezav. <\/p>\n\n\n\n<p>Deljenje vsebine v obliki infografike lahko pove\u010da promet na spletnem mestu do 12 odstotkov.<sup>17<\/sup>. <\/p>\n\n\n\n<p>Infografike namre\u010d na zanimiv na\u010din pripovedujejo zgodbe o podatkih in imajo 30-krat ve\u010djo verjetnost, da bodo prebrane.<sup>18<\/sup> kot blogovske objave in \u010dlanki v novicah.&nbsp;<\/p>\n\n\n\n<p>Poleg tega ljudje raje berejo vsebine z vizualnimi elementi. <\/p>\n\n\n\n<p>Jeff Bullas pravi, da so objave s slikami dele\u017ene 94 odstotkov ve\u010d ogledov in branj kot objave brez slik. Ni\u010d \u010dudnega, da visokokakovostne infografike obi\u010dajno ustvarjajo povratne povezave z avtoritativnih spletnih mest.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-11-images.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"648\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-11-images.png\" alt=\"Trend 11 Infografike bodo enako dragocene kot blog \u010dlanki, sporo\u010dila za javnost in spletne kopije\" class=\"wp-image-12210\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-11-images.png 1000w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-11-images-300x194.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-11-images-768x498.png 768w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-11-images-18x12.png 18w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-11-images-100x65.png 100w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure><\/div>\n\n\n<div class=\"is-content-justification-center is-layout-flex wp-container-6 wp-block-buttons\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/mindthegraph.com\/science_figures\">Ste pripravljeni, da za\u010dnete delati v Mind the Graph?<\/a><\/div>\n<\/div>\n\n\n\n<h2><strong>Trend 12: Zmagovalna formula bo izvirnost vizualnih vsebin<\/strong><\/h2>\n\n\n\n<p>Vsi so se podali na pot \"kakovostne vsebine\" in \"ciljno usmerjenih klju\u010dnih besed\". Zato je pomembno, da blagovne znamke poi\u0161\u010dejo inovativne na\u010dine, s katerimi bodo zasen\u010dile svoje konkurente. <\/p>\n\n\n\n<p>Ustvarjanje izvirne vsebine z dodano vrednostjo je klju\u010dnega pomena za pritegnitev pozornosti ob\u010dinstva. <\/p>\n\n\n\n<p>Skoraj 50 odstotkov tr\u017enikov<sup>19<\/sup> se strinjajo, da je izvirna vizualna vsebina na namiznih in mobilnih napravah uspe\u0161nej\u0161a od drugih oblik vsebine. <\/p>\n\n\n\n<p>V drugi raziskavi je 40 odstotkov tr\u017enikov<sup>3<\/sup> menijo, da izvirne grafike, kot so infografike in ilustracije, najbolje pritegnejo ob\u010dinstvo.<\/p>\n\n\n\n<p>Zato morajo tr\u017eniki poiskati edinstvene na\u010dine za gradnjo povezav in avtoritete ter okrepiti podobo svoje blagovne znamke. <\/p>\n\n\n\n<p>Vizualno pripovedovanje zgodb z uporabo formatov, kot so na primer infografike, pojasnjevalni videoposnetki in animacije na tabli, lahko pomaga pritegniti ob\u010dinstvo in dose\u010di ve\u010d konverzij.&nbsp;<\/p>\n\n\n\n<p>Podobno je lahko vsebina, ki jo ustvarijo uporabniki (UGC), za podjetja zelo pomembna. Poro\u010dilo ClickZ<sup>20<\/sup> razkriva, da ve\u010d kot polovica kupcev zaupa UGC bolj kot drugim oblikam promocijskih vsebin. <\/p>\n\n\n\n<p>UGC ponuja dolo\u010deno obliko dru\u017ebenega dokaza s strani blagovnih znamk, ki jih spodbuja, da se odlo\u010dijo v njihovo korist.&nbsp;<\/p>\n\n\n\n<p>Po podatkih podjetja Yopto<sup>21<\/sup>, lahko UGC pove\u010da stopnjo konverzije za kar 200 odstotkov. <\/p>\n\n\n\n<p>Preverite, kako Vanity Planet<sup>22<\/sup>, spletni trgovini s kozmetiko, se je \u0161tevilo konverzij pove\u010dalo za 24 odstotkov, saj je na svojih straneh z izdelki in na kanalu Instagram prikazala povezljive UGC.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/science_figures\" target=\"_blank\" rel=\"https:\/\/mindthegraph.com\/science_figures noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"512\" height=\"256\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/vanity-planet.png\" alt=\"\" class=\"wp-image-12163\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/vanity-planet.png 512w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/vanity-planet-300x150.png 300w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/a><figcaption class=\"wp-element-caption\">Sklic 28.<\/figcaption><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/science_figures\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"792\" height=\"561\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/instagram-source.png\" alt=\"\" class=\"wp-image-12164\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/instagram-source.png 792w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/instagram-source-300x213.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/instagram-source-768x544.png 768w\" sizes=\"(max-width: 792px) 100vw, 792px\" \/><\/a><figcaption class=\"wp-element-caption\">Sklic 29.<\/figcaption><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-12-bringing-originality-in-visual-content-will-be-the-winning-formula.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"655\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-12-bringing-originality-in-visual-content-will-be-the-winning-formula.png\" alt=\"Trend 12 Zmagovalna formula bo izvirnost vizualnih vsebin\" class=\"wp-image-12211\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-12-bringing-originality-in-visual-content-will-be-the-winning-formula.png 1000w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-12-bringing-originality-in-visual-content-will-be-the-winning-formula-300x197.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-12-bringing-originality-in-visual-content-will-be-the-winning-formula-768x503.png 768w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-12-bringing-originality-in-visual-content-will-be-the-winning-formula-350x228.png 350w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure><\/div>\n\n\n<h2><strong>Trend 13: Avtomatizacija produkcije vizualnih vsebin bo nekaj novega.&nbsp;<\/strong><\/h2>\n\n\n\n<p>Avtomatizacija je bila v zadnjem desetletju najbolj priljubljena beseda. Povzro\u010dila je revolucijo v ve\u010d panogah, vklju\u010dno z ustvarjalnim prostorom. <\/p>\n\n\n\n<p>Zaradi mo\u010dne konkurence in vse ve\u010dje potrebe po pritegnitvi strank je za blagovne znamke klju\u010dnega pomena, da ustvarjajo kreativne vsebine v velikem obsegu.&nbsp;<\/p>\n\n\n\n<p>Vendar dosledno ustvarjanje kakovostne vsebine ni lahka naloga. 35 odstotkov tr\u017enikov<sup>3<\/sup> priznavajo, da je ustvarjanje dosledne vsebine njihova najve\u010dja te\u017eava, ko gre za vizualno vsebino.&nbsp;<\/p>\n\n\n\n<p>Ustvarjalna avtomatizacija je ustrezen odgovor na to vpra\u0161anje. Z njo lahko tr\u017eniki pove\u010dajo svoja prizadevanja za ustvarjanje vsebin, pri tem pa prihranijo \u010das in ohranijo kakovost vsebine. <\/p>\n\n\n\n<p>\u0160tudija, ki jo je izvedla dru\u017eba Rocketium<sup>23<\/sup> razkrila, da podjetja z avtomatizacijo kreativ ustvarjajo kreative 20-krat hitreje, kar pomeni 94 odstotkov manj \u010dasa, porabljenega za ustvarjanje kreativ. <\/p>\n\n\n\n<p>Poleg tega je za 75 odstotkov zmanj\u0161al proizvodne stro\u0161ke.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/science_figures\" target=\"_blank\" rel=\"https:\/\/mindthegraph.com\/science_figures noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"512\" height=\"277\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/automation-cost-saving.png\" alt=\"\" class=\"wp-image-12165\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/automation-cost-saving.png 512w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/automation-cost-saving-300x162.png 300w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/a><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-13-automating-visual-content-production-will-be-a-thing.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"646\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-13-automating-visual-content-production-will-be-a-thing.png\" alt=\"Trend 13 Avtomatizacija produkcije vizualnih vsebin bo nekaj novega\" class=\"wp-image-12212\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-13-automating-visual-content-production-will-be-a-thing.png 1000w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-13-automating-visual-content-production-will-be-a-thing-300x194.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-13-automating-visual-content-production-will-be-a-thing-768x496.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure><\/div>\n\n\n<h2><strong>Trend 14: Usposobljeni oblikovalci bodo verjetno zaslu\u017eili ve\u010d denarja.&nbsp;<\/strong><\/h2>\n\n\n\n<p>Industrija vizualnega oblikovanja se nenehno razvija z novimi tehnologijami in trendi. To pomeni, da se nabor oblikovalskih ve\u0161\u010din, ki jih i\u0161\u010dejo podjetja, vedno spreminja. \u010ce \u017eelite biti v koraku s konkurenco, morate pridobiti ali izpopolniti spretnosti, po katerih je povpra\u0161evanje.<\/p>\n\n\n\n<p>56 odstotkov tr\u017enikov<sup>3<\/sup> pravi, da skoraj v vsaki objavljeni vsebini uporabljajo vizualno gradivo ali infografiko. Poleg tega 55 odstotkov tr\u017enikov pripravlja grafike za dru\u017ebene medije.<sup>24<\/sup> bolj kot katera koli druga vizualna vsebina. Zato bo povpra\u0161evanje po usposobljenih oblikovalcih vedno veliko in bodo tudi dobro pla\u010dani.<sup>25<\/sup>!&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-14-skilled-designers-will-likely-make-more-money.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"648\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-14-skilled-designers-will-likely-make-more-money.png\" alt=\"Trend 14 Usposobljeni oblikovalci bodo verjetno zaslu\u017eili ve\u010d denarja\" class=\"wp-image-12213\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-14-skilled-designers-will-likely-make-more-money.png 1000w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-14-skilled-designers-will-likely-make-more-money-300x194.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-14-skilled-designers-will-likely-make-more-money-768x498.png 768w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-14-skilled-designers-will-likely-make-more-money-350x228.png 350w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure><\/div>\n\n\n<div class=\"is-content-justification-center is-layout-flex wp-container-7 wp-block-buttons\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/mindthegraph.com\/science_figures\">Ustvarjanje u\u010dinkovitih znanstvenih figur v nekaj minutah<\/a><\/div>\n<\/div>\n\n\n\n<h2><strong>Trend 15: Interaktivne infografike so najbolj\u0161e&nbsp;<\/strong><\/h2>\n\n\n\n<p>Pri\u010dakuje se, da bo rasto\u010da uporaba infografik dosegla stopnjo nasi\u010denosti. Podjetja pretirano uporabljajo navadne neinteraktivne. Pri\u0161el bo \u010das, ko bodo blagovne znamke vse pogosteje uporabljale interaktivne infografike, da bi izstopale iz mno\u017eice vizualnih vsebin.&nbsp;<\/p>\n\n\n\n<p>Interaktivne infografike so fantasti\u010dno orodje, s katerim lahko pritegnete ljudi, da razi\u0161\u010dejo va\u0161o vsebino, ne glede na to, ali gre za niz podatkov ali zgodbo o blagovni znamki. Pomaga izbolj\u0161ati vklju\u010denost uporabnikov in njihovo izku\u0161njo ter s tem izbolj\u0161ati SEO spletnega mesta. Z vlaganjem v interaktivne vsebine, kot so interaktivne infografike, lahko organizacija postane avtoriteta na tem podro\u010dju in pritegne ustrezen organski promet.&nbsp;<\/p>\n\n\n\n<p>V nadaljevanju si oglejte te odli\u010dne primere interaktivnih infografik.&nbsp;<\/p>\n\n\n\n<p><strong>Razvoj spleta: <\/strong>Ta interaktivna infografika prikazuje podrobnosti o rasti spleta.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/science_figures\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"651\" height=\"303\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/evolution-of-the-web.png\" alt=\"\" class=\"wp-image-12166\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/evolution-of-the-web.png 651w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/evolution-of-the-web-300x140.png 300w\" sizes=\"(max-width: 651px) 100vw, 651px\" \/><\/a><\/figure><\/div>\n\n\n<p><strong>Najve\u010dje kr\u0161itve varnosti podatkov na svetu: <\/strong>V tej infografiki si lahko ogledate, kdo in v kak\u0161nem obsegu je bil vdrt.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/science_figures\" target=\"_blank\" rel=\"https:\/\/mindthegraph.com\/science_figures noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"599\" height=\"313\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/data-breaches.png\" alt=\"\" class=\"wp-image-12167\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/data-breaches.png 599w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/data-breaches-300x157.png 300w\" sizes=\"(max-width: 599px) 100vw, 599px\" \/><\/a><figcaption class=\"wp-element-caption\">Referenca 30.<\/figcaption><\/figure><\/div>\n\n\n<p><strong>Vitaminski atlas:<\/strong> Ta infografika vodi ljudi skozi telo.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/science_figures\" target=\"_blank\" rel=\"https:\/\/mindthegraph.com\/science_figures noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"512\" height=\"261\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/vitamin-atlas.png\" alt=\"\" class=\"wp-image-12168\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/vitamin-atlas.png 512w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/vitamin-atlas-300x153.png 300w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/a><figcaption class=\"wp-element-caption\">Sklic 31.<\/figcaption><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-15-interactive-infographics-are-the-best.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"648\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-15-interactive-infographics-are-the-best.png\" alt=\"Trend 15 Interaktivne infografike so najbolj\u0161e\" class=\"wp-image-12214\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-15-interactive-infographics-are-the-best.png 1000w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-15-interactive-infographics-are-the-best-300x194.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-15-interactive-infographics-are-the-best-768x498.png 768w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-15-interactive-infographics-are-the-best-350x228.png 350w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure><\/div>\n\n\n<h2><strong>Trend 16: Vloga spletnih razvijalcev pri ustvarjanju vizualnih vsebin se bo pove\u010dala<\/strong><\/h2>\n\n\n\n<p>Ne glede na to, ali so interaktivne ali ne, imajo infografike pri tr\u017eenju vsebin izjemen potencial. V prihodnosti bosta privla\u010dno oblikovanje in programiranje \u0161la z roko v roki, da bi navdu\u0161ila ciljno ob\u010dinstvo. <\/p>\n\n\n\n<p>Zato lahko poleg grafi\u010dnih oblikovalcev, ki delajo v programih Photoshop in Illustrator, pri\u010dakujete, da bodo pri pripravi infografik in vizualnih vsebin sodelovali tudi spletni razvijalci.&nbsp;<\/p>\n\n\n\n<p>Pri\u0161el bo \u010das, ko bodo podjetja celotno spletno mesto oblikovala tako, da bo vsebina predstavljena v obliki infografike. <\/p>\n\n\n\n<p>To bo pove\u010dalo povpra\u0161evanje po spletnih razvijalcih, ki so strokovnjaki za programske jezike, kot sta JavaScript in CSS. <\/p>\n\n\n\n<p>Z vklju\u010ditvijo spletnih razvijalcev boste zagotovili, da se spletno mesto in elementi infografike brez te\u017eav odzivajo na strojno in programsko infrastrukturo.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-16-infographics-and-other-visual-content-production-will-involve-web-developers-too.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"757\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-16-infographics-and-other-visual-content-production-will-involve-web-developers-too.png\" alt=\"Trend 16 Pri izdelavi infografik in drugih vizualnih vsebin bodo sodelovali tudi spletni razvijalci\" class=\"wp-image-12199\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-16-infographics-and-other-visual-content-production-will-involve-web-developers-too.png 1000w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-16-infographics-and-other-visual-content-production-will-involve-web-developers-too-300x227.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/trend-16-infographics-and-other-visual-content-production-will-involve-web-developers-too-768x581.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure><\/div>\n\n\n<div class=\"is-content-justification-center is-layout-flex wp-container-8 wp-block-buttons\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/mindthegraph.com\/science_figures\">Pridobite prepoznavnost s programom Mind The Graph<\/a><\/div>\n<\/div>\n\n\n\n<p><strong>Zaklju\u010dek&nbsp;<\/strong><\/p>\n\n\n\n<p>Zagotovo ste \u017ee prepri\u010dani, da je vizualna vsebina prava pot za tr\u017enike, ki \u017eelijo, da njihove blagovne znamke izstopajo iz mno\u017eice. <\/p>\n\n\n\n<p>Podjetja, ki uporabljajo vizualne vsebine, lahko pridobijo visoke donose v obliki sledilcev, delitev, v\u0161e\u010dkov in kon\u010dno prihodkov.&nbsp;<\/p>\n\n\n\n<p>Podro\u010dje vizualnih vsebin se je vedno razvijalo, inovativni tr\u017eniki pa so spreminjali svoje tr\u017eenjske strategije ter iskali sve\u017ee in ustvarjalne na\u010dine, kako navdu\u0161iti svoje ob\u010dinstvo. V tako dinami\u010dnem scenariju se spla\u010da poznati prihajajo\u010de trende.&nbsp;<\/p>\n\n\n\n<p>Ne glede na to, ali ste globalna blagovna znamka, neprofitno podjetje ali majhno podjetje, bodo zgoraj navedeni trendi usmerjali va\u0161o strategijo digitalnih medijev in vam pomagali izbolj\u0161ati igro vizualnih vsebin. <\/p>\n\n\n\n<p>\u010ce je ta objava prinesla dodano vrednost za vas, bo zagotovo zanimala tudi va\u0161e prijatelje in sodelavce! V\u0161e\u010dkajte in delite to objavo s tistimi, za katere menite, da jim bo koristila.&nbsp;<\/p>\n\n\n\n<p>Ker vemo, kako infografike dobro vplivajo na na\u0161e ob\u010dinstvo, smo ustvarili eno, ki povzema vse zgornje trende. Sporo\u010dite nam, kaj menite! &nbsp;<\/p>\n\n\n\n<ol>\n<li><a href=\"https:\/\/time.com\/3858309\/attention-spans-goldfish\/\" target=\"_blank\" rel=\"noreferrer noopener\">Va\u0161a pozornost je zdaj kraj\u0161a od pozornosti zlate ribice<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/cdn2.hubspot.net\/hubfs\/53\/tools\/state-of-marketing\/PDFs\/Not%20Another%20State%20of%20Marketing%20Report%20-%20Web%20Version.pdf?__hstc=20629287.c53847d7cb04720312716e6ce3b1735e.1559596463572.1584452866796.1584456587354.821&amp;__hssc=20629287.8.1584456587354&amp;__hsfp=460571030\" target=\"_blank\" rel=\"noreferrer noopener\">Ne \u0161e eno poro\u010dilo o stanju tr\u017eenja.<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/venngage.com\/blog\/visual-content-marketing-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener\">15 statisti\u010dnih podatkov o tr\u017eenju vizualnih vsebin za leto 2021 [infografika].<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/contentmarketinginstitute.com\/wp-content\/uploads\/2017\/09\/2018-b2b-research-final.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Tr\u017eenje vsebin za podjetja BtoB.<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.socialmediatoday.com\/news\/14-visual-content-stats-to-guide-your-marketing-strategy-in-2020-infograph\/575495\/\" target=\"_blank\" rel=\"noreferrer noopener\">14 statistik vizualnih vsebin za vodenje strategije tr\u017eenja v letu 2020 [infografika].<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/blog.hubspot.com\/blog\/tabid\/6307\/bid\/33393\/The-Marketer-s-Ultimate-Guide-to-Link-Bait.aspx#sm.0001h5vdmybjoedew9c2oonp879wc\" target=\"_blank\" rel=\"noreferrer noopener\">Marketin\u0161ki vodnik za povezavo z vabo.<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.spyfu.com\/blog\/which-types-of-content-gain-the-most-backlinks-original-data\/\" target=\"_blank\" rel=\"noreferrer noopener\">Uganite, katere vrste vsebine dobijo najve\u010d povratnih povezav?<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.inc.com\/molly-reynolds\/how-to-spot-visual-auditory-and-kinesthetic-learni.html\" target=\"_blank\" rel=\"noreferrer noopener\">Kako prepoznati vodje, ki se u\u010dijo vizualno, slu\u0161no in kinesteti\u010dno<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.rochester.edu\/pr\/Review\/V74N4\/0402_brainscience.html\" target=\"_blank\" rel=\"noreferrer noopener\">Oko uma.<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/blog.polleverywhere.com\/visual-content\/\" target=\"_blank\" rel=\"noreferrer noopener\">10 statistik, ki ka\u017eejo, zakaj je leto 2019 leto vizualnih vsebin.<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.office.xerox.com\/latest\/COLFS-02UA.PDF\" target=\"_blank\" rel=\"noreferrer noopener\">20 na\u010dinov za deljenje znanja o barvah.<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.nngroup.com\/articles\/photos-as-web-content\/\" target=\"_blank\" rel=\"noreferrer noopener\">Fotografije kot spletna vsebina.<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.impactplus.com\/blog\/virtual-reality-marketing\" target=\"_blank\" rel=\"noreferrer noopener\">Kako virtualna resni\u010dnost postaja glavni tok za tr\u017enike [Gifographic]<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/blog.gwi.com\/chart-of-the-week\/augmented-virtual-reality\/\" target=\"_blank\" rel=\"noreferrer noopener\">AR proti VR: izzivi in prilo\u017enosti v letu 2019.<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/digitalmarketinginstitute.com\/blog\/6-ways-brands-can-boost-their-storytelling\" target=\"_blank\" rel=\"noreferrer noopener\">6 trendov pripovedovanja zgodb, ki bi jih morali poznati vodje marketinga.<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.researchgate.net\/publication\/336982208_Patient_preferences_for_visualization_of_longitudinal_patient-reported_outcomes_data\" target=\"_blank\" rel=\"noreferrer noopener\">Pacientove preference glede vizualizacije vzdol\u017enih podatkov o izidih, o katerih poro\u010dajo pacienti.<\/a><\/li>\n\n\n\n<li><a href=\"The Power of Visual Content.\" target=\"_blank\" rel=\"noreferrer noopener\">Infografika: Mo\u010d vizualne vsebine.<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.digitalinformationworld.com\/2017\/12\/how-infographics-can-help-your-business.html?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed:+blogspot\/qtdAg+(Digital+Information+World)#\">Kako lahko infografika pomaga va\u0161emu podjetju - #infographic<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.sproutworth.com\/visual-content-marketing-statistics\/?hvid=3dsfPq\" target=\"_blank\" rel=\"noreferrer noopener\">40+ pomembnih statisti\u010dnih podatkov o tr\u017eenju vizualnih vsebin, ki jih morate poznati<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.clickz.com\/ugc-is-the-key-to-instagram-success-study\/25558\/\" target=\"_blank\" rel=\"noreferrer noopener\">UGC je klju\u010d do uspeha Instagrama [\u0160tudija]<\/a>.<\/li>\n\n\n\n<li><a href=\"https:\/\/www.yotpo.com\/blog\/increase-conversion-rate-ecommerce\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ali UGC res vpliva na stopnjo konverzije? [Video]<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.yotpo.com\/case-studies\/vanity-planet\/\" target=\"_blank\" rel=\"noreferrer noopener\">Vanity Planet pove\u010da \u0161tevilo nakupov za 24% s fotografijami Instagram<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/rocketium.com\/resources\/getting-started-with-creative-automation.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">ZA\u010cETEK UPORABE AVTOMATIZACIJE KREATIVNIH RE\u0160ITEV ZA OGLA\u0160EVALCE IN AGENCIJE<\/a>.<\/li>\n\n\n\n<li><a href=\"https:\/\/venngage.com\/features\/Social-Media-Graphics\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ustvarite zelo privla\u010dne grafike za dru\u017ebene medije s programom Venngage<\/a>.<\/li>\n\n\n\n<li><a href=\"https:\/\/www.bls.gov\/oes\/current\/oes271024.htm\" target=\"_blank\" rel=\"noreferrer noopener\">27-1024 Grafi\u010dni oblikovalci<\/a>.<\/li>\n\n\n\n<li><a href=\"https:\/\/killervisualstrategies.com\/blog\/how-our-brains-are-hardwired-for-visual-content.html\" target=\"_blank\" rel=\"noreferrer noopener\">KAKO SO NA\u0160I MO\u017dGANI TRDNO VEZANI NA VIZUALNO VSEBINO.<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/mindthegraph.com\/blog\/#.YXhaYZ7MJPY\" target=\"_blank\" rel=\"noreferrer noopener\">Mind the Graph Blog.<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.vanityplanet.com\/collections\/best-sellers\/products\/aira-ionic-facial-steamer?variant=31229394747494\" target=\"_blank\" rel=\"noreferrer noopener\">ionski parni aparat za obraz<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.instagram.com\/p\/CG-wgwXjLoj\/\" target=\"_blank\" rel=\"noreferrer noopener\">Instagram Post.<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.informationisbeautiful.net\/visualizations\/worlds-biggest-data-breaches-hacks\/\" target=\"_blank\" rel=\"noreferrer noopener\">Najve\u010dji vdori v podatke na svetu in vdori.<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.good.is\/infographics\/vitamin-atlas\">Interaktivni vodnik po prehrani in \u010dlove\u0161kem telesu<\/a><\/li>\n<\/ol>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Spletno tr\u017eenje se nenehno razvija. Strategije, ki so pomembne danes, \u010dez nekaj let morda ne bodo ve\u010d aktualne. Vendar je ena strategija, ki ostaja nespremenjena z vsakim letom - mo\u010d vizualne vsebine! Verjetno je razlog za to naslednji - 90% informacij, ki se prenesejo v \u010dlove\u0161ke mo\u017egane, je vizualnih. Ljudje smo trdno zasnovani za to, da [...]<\/p>","protected":false},"author":4,"featured_media":12170,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[193,36,66,959,958,28,38],"tags":[51,554,250,136,962,823],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>16 Infographic and Visual Design Trends<\/title>\n<meta name=\"description\" content=\"Know these infographic and visual design trends to anticipate why visual design is a key aspect in generating more engagement online.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mindthegraph.com\/blog\/sl\/trendi-infografike-in-vizualnega-oblikovanja\/\" \/>\n<meta property=\"og:locale\" content=\"sl_SI\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"16 Infographic and Visual Design Trends\" \/>\n<meta property=\"og:description\" content=\"Know these infographic and visual design trends to anticipate why visual design is a key aspect in generating more engagement online.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mindthegraph.com\/blog\/sl\/trendi-infografike-in-vizualnega-oblikovanja\/\" \/>\n<meta property=\"og:site_name\" content=\"Mind the Graph Blog\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-29T12:21:28+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-11-24T15:02:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/featured-image-infographic-and-visual-design-trends-to-maximize-engagement.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1123\" \/>\n\t<meta property=\"og:image:height\" content=\"612\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" 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Trends","og_description":"Know these infographic and visual design trends to anticipate why visual design is a key aspect in generating more engagement online.","og_url":"https:\/\/mindthegraph.com\/blog\/sl\/trendi-infografike-in-vizualnega-oblikovanja\/","og_site_name":"Mind the Graph Blog","article_published_time":"2021-01-29T12:21:28+00:00","article_modified_time":"2022-11-24T15:02:42+00:00","og_image":[{"width":1123,"height":612,"url":"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/01\/featured-image-infographic-and-visual-design-trends-to-maximize-engagement.png","type":"image\/png"}],"author":"Fabricio Pamplona","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Fabricio Pamplona","Est. reading time":"20 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/mindthegraph.com\/blog\/infographic-and-visual-design-trends\/","url":"https:\/\/mindthegraph.com\/blog\/infographic-and-visual-design-trends\/","name":"16 Infographic and Visual Design Trends","isPartOf":{"@id":"https:\/\/mindthegraph.com\/blog\/#website"},"datePublished":"2021-01-29T12:21:28+00:00","dateModified":"2022-11-24T15:02:42+00:00","author":{"@id":"https:\/\/mindthegraph.com\/blog\/#\/schema\/person\/c8eaee6d8007ac319523c3ddc98cedd3"},"description":"Know these infographic and visual design trends to anticipate why visual design is a key aspect in generating more engagement 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He has a Ph.D. and solid scientific background in Psychopharmacology and experience as a Guest Researcher at the Max Planck Institute of Psychiatry (Germany) and Researcher in D'Or Institute for Research and Education (IDOR, Brazil). Fabricio holds over 2500 citations in Google Scholar. He has 10 years of experience in small innovative businesses, with relevant experience in product design and innovation management. Connect with him on LinkedIn - Fabricio Pamplona.","sameAs":["http:\/\/mindthegraph.com","https:\/\/www.linkedin.com\/in\/fabriciopamplona"],"url":"https:\/\/mindthegraph.com\/blog\/sl\/author\/fabricio\/"}]}},"_links":{"self":[{"href":"https:\/\/mindthegraph.com\/blog\/sl\/wp-json\/wp\/v2\/posts\/12157"}],"collection":[{"href":"https:\/\/mindthegraph.com\/blog\/sl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mindthegraph.com\/blog\/sl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/sl\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/sl\/wp-json\/wp\/v2\/comments?post=12157"}],"version-history":[{"count":16,"href":"https:\/\/mindthegraph.com\/blog\/sl\/wp-json\/wp\/v2\/posts\/12157\/revisions"}],"predecessor-version":[{"id":25552,"href":"https:\/\/mindthegraph.com\/blog\/sl\/wp-json\/wp\/v2\/posts\/12157\/revisions\/25552"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/sl\/wp-json\/wp\/v2\/media\/12170"}],"wp:attachment":[{"href":"https:\/\/mindthegraph.com\/blog\/sl\/wp-json\/wp\/v2\/media?parent=12157"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/sl\/wp-json\/wp\/v2\/categories?post=12157"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/sl\/wp-json\/wp\/v2\/tags?post=12157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}