{"id":15867,"date":"2022-05-31T14:34:11","date_gmt":"2022-05-31T17:34:11","guid":{"rendered":"https:\/\/mindthegraph.com\/blog\/altmetric-copy\/"},"modified":"2023-01-05T14:43:16","modified_gmt":"2023-01-05T17:43:16","slug":"storytelling-in-presentations","status":"publish","type":"post","link":"https:\/\/mindthegraph.com\/blog\/sk\/rozpravanie-pribehov-v-prezentaciach\/","title":{"rendered":"Sila rozpr\u00e1vania pr\u00edbehov v prezent\u00e1ci\u00e1ch"},"content":{"rendered":"<p>Ukazuje sa, \u017ee mnoh\u00e9 knihy o rozpr\u00e1van\u00ed pr\u00edbehov nefunguj\u00fa. Nie preto, \u017ee by autori nevedeli, o \u010dom p\u00ed\u0161u, ale preto, \u017ee v\u00e4\u010d\u0161ina kn\u00edh je tak\u00e1 dlh\u00e1, \u017ee sa niekde cestou strat\u00ed pointa a cenn\u00e9 inform\u00e1cie.<\/p>\n\n\n\n<p>Rozpr\u00e1vanie pr\u00edbehov nepotrebuje dlh\u00e9 knihy s 300-500 stranami. Sta\u010d\u00ed jeden \u010dl\u00e1nok, v ktorom sa dozviete, \u010do je storytelling, pre\u010do n\u00edm m\u00f4\u017eete o\u010dari\u0165 cel\u00fd dav a ako pou\u017e\u00edva\u0165 storytelling pri prezent\u00e1ci\u00e1ch.<\/p>\n\n\n\n<h2><strong>Pre\u010do je rozpr\u00e1vanie pr\u00edbehov tak\u00e9 presved\u010div\u00e9?<\/strong><\/h2>\n\n\n\n<p>Rozpr\u00e1vanie pr\u00edbehov sa u\u017e be\u017ene ozna\u010duje ako v\u0161etko. Treba si v\u0161ak uvedomi\u0165, \u017ee storytelling je pr\u00edbeh s ur\u010ditou \u0161trukt\u00farou, z\u00e1pletkou, postavou, probl\u00e9mom a rie\u0161en\u00edm konfliktu.<\/p>\n\n\n\n<p>Rozpr\u00e1vanie pr\u00edbehov je pr\u00edbehom o boji hrdinu s konfliktom. Rozpr\u00e1vanie pr\u00edbehov je mo\u017en\u00e9 op\u00edsa\u0165 tromi slovami: \"konflikt men\u00ed \u017eivoty\". Pr\u00edbeh by mal predsa pozost\u00e1va\u0165 z \u0165a\u017ekost\u00ed, ktor\u00e9 sa hrdina sna\u017e\u00ed prekona\u0165, z \u010dinov, ktor\u00e9 podnik\u00e1 na vyrie\u0161enie situ\u00e1cie, a zo \u0161\u0165astn\u00e9ho konca pr\u00edbehu. Hrdinovi sa podar\u00ed dosiahnu\u0165 cie\u013e a vyrie\u0161i\u0165 konflikt.<\/p>\n\n\n\n<p>Najjednoduch\u0161ou \u0161trukt\u00farou rozpr\u00e1vania s\u00fa tri dejstv\u00e1:&nbsp;<\/p>\n\n\n\n<ul>\n<li>Za\u010diatok&nbsp;<\/li>\n\n\n\n<li>Climax&nbsp;<\/li>\n\n\n\n<li>Oddelenie<\/li>\n<\/ul>\n\n\n\n<p>Samozrejme, m\u00f4\u017eete pou\u017ei\u0165 aj p\u00e4\u0165aktov\u00fa \u0161trukt\u00faru (<a href=\"https:\/\/www.clearvoice.com\/blog\/what-is-freytags-pyramid-dramatic-structure\/\">Freitagova pyram\u00edda<\/a>):<\/p>\n\n\n\n<ul>\n<li>Expoz\u00edcia<\/li>\n\n\n\n<li>Vzostupn\u00e1 akcia&nbsp;<\/li>\n\n\n\n<li>Climax&nbsp;<\/li>\n\n\n\n<li>P\u00e1dov\u00e1 akcia&nbsp;<\/li>\n\n\n\n<li>Rozl\u00ed\u0161enie<\/li>\n<\/ul>\n\n\n\n<p>Pr\u00edkladom rozpr\u00e1vania pr\u00edbehov m\u00f4\u017ee by\u0165 takmer ak\u00e1ko\u013evek reklama na liek. Povedzme, \u017ee hrdina je prechladnut\u00fd, je mu zle, ni\u010d nepom\u00e1ha, ka\u0161e\u013e je stra\u0161n\u00fd a zrazu sa objav\u00ed Theraflu. Funguje od prvej sekundy, zni\u017euje boles\u0165 a hrdina sa c\u00edti ove\u013ea lep\u0161ie.<\/p>\n\n\n\n<h2><strong>Ako teda nap\u00edsa\u0165 skvel\u00fd pr\u00edbeh do prezent\u00e1cie?<\/strong><\/h2>\n\n\n\n<p>Rozpr\u00e1vanie pr\u00edbehov je vhodn\u00e9 len pre <a href=\"https:\/\/www.indeed.com\/career-advice\/career-development\/public-speaking-tips\">verejn\u00e9 vystupovanie s prezent\u00e1ciou<\/a>. Vytv\u00e1ranie prezent\u00e1cie vo form\u00e1te rozpr\u00e1vania pr\u00edbehov pre mailing list nie je dobr\u00fd n\u00e1pad. Bez predn\u00e1\u0161aj\u00faceho publikum nepochop\u00ed koncept a nebude chcie\u0165 porozumie\u0165 textu. Aj keby ste si mysleli, \u017ee to bolo nie\u010do vzru\u0161uj\u00face.<\/p>\n\n\n\n<p>Recept na dobr\u00e9 rozpr\u00e1vanie v prezent\u00e1cii:<\/p>\n\n\n\n<ol>\n<li>N\u00e1jdite pr\u00edbeh. A mal by to by\u0165 skuto\u010dn\u00fd pr\u00edbeh. Samozrejme, pr\u00edbeh si m\u00f4\u017eete vymyslie\u0165, ale mo\u017en\u00e9 d\u00f4sledky padaj\u00fa na va\u0161e plecia.<\/li>\n\n\n\n<li>Menej slov - viac \u010dinov. Ak trp\u00edte grafom\u00e1niou, sk\u00faste svoj text vtesna\u0165 do 20 viet. Nep\u00ed\u0161te viac. A nep\u00ed\u0161te vety na 5 riadkov. Vo v\u0161eobecnosti sa sna\u017ete vyh\u00fdba\u0165 zlo\u017eit\u00fdm \u0161trukt\u00faram v rozpr\u00e1van\u00ed pr\u00edbehov.<\/li>\n\n\n\n<li>Vesel\u00fd a vzru\u0161uj\u00faci za\u010diatok. Najn\u00e1ro\u010dnej\u0161\u00ed sp\u00f4sob, ako zauja\u0165 publikum, je za\u010diatok pr\u00edbehu, preto by mal by\u0165 \u00favod \u010do najv\u00fdsti\u017enej\u0161\u00ed a najkrat\u0161\u00ed.<\/li>\n\n\n\n<li>V pr\u00edbehu by v\u017edy mala by\u0165 postava. Popisy produktov bez hrdinu a konfliktu nie s\u00fa pr\u00edbehom.<\/li>\n\n\n\n<li>Zamerajte sa na hrdinu. Povedzte, ak\u00e9 osobn\u00e9 vlastnosti hrdinu mu pomohli dosiahnu\u0165 cie\u013e.<\/li>\n\n\n\n<li>Menej \u010d\u00edsel a d\u00e1tumov. Sna\u017ete sa ich nepou\u017e\u00edva\u0165 a nepremeni\u0165 svoje rozpr\u00e1vanie na \u017eivotopis. M\u00f4\u017eete pou\u017ei\u0165 nanajv\u00fd\u0161 jeden d\u00e1tum.<\/li>\n<\/ol>\n\n\n\n<p>Zoh\u013eadnite tieto tipy, aby bola va\u0161a prezent\u00e1cia presved\u010divej\u0161ia v\u010faka rozpr\u00e1vaniu pr\u00edbehov. Ak m\u00e1te probl\u00e9my s pochopen\u00edm mechanizmu rozpr\u00e1vania pr\u00edbehov, m\u00f4\u017eete sa op\u00fdta\u0165 <a href=\"https:\/\/essaywriter.pro\/\">Esej Writer Pro<\/a> profesion\u00e1lnu slu\u017ebu p\u00edsania, ktor\u00e1 v\u00e1m s touto \u00falohou pom\u00f4\u017ee.<\/p>\n\n\n\n<h2><strong>F\u00e1zy rozpr\u00e1vania pr\u00edbehov v prezent\u00e1cii<\/strong><\/h2>\n\n\n\n<p>Existuje 5 f\u00e1z rozpr\u00e1vania pr\u00edbehov, ktor\u00e9 by ste mali pou\u017ei\u0165 vo svojej prezent\u00e1cii. Teraz si ich podrobne rozoberieme.<\/p>\n\n\n\n<h3>F\u00e1za I. Pozadie<\/h3>\n\n\n\n<p>Za\u010dnite kr\u00e1tkym opisom udalost\u00ed, ktor\u00e9 viedli k hlavn\u00e9mu pr\u00edbehu, aby sa publikum lep\u0161ie zorientovalo v pr\u00edbehu. Alebo m\u00f4\u017eete za\u010da\u0165 hlavnou postavou a op\u00edsa\u0165 jej probl\u00e9my, ciele, sny a n\u00e1deje. Nebu\u010fte s \u00favodom pr\u00edli\u0161 dlh\u00ed, aj ke\u010f ste do svojho hrdinu, produktu alebo toho, \u010do opisujete, bl\u00e1znivo zamilovan\u00ed.<\/p>\n\n\n\n<h3>F\u00e1za II. Spoiler<\/h3>\n\n\n\n<p>Je to nepovinn\u00e1 s\u00fa\u010das\u0165 rozpr\u00e1vania pr\u00edbehov, ale m\u00f4\u017eete ju vysk\u00fa\u0161a\u0165. Nazna\u010dte div\u00e1kom, \u010do m\u00e1 hrdina pripraven\u00e9 na fin\u00e1le. Napr\u00edklad: \"Na za\u010diatku roka 2015 som nemal peniaze na jedlo a dnes som si k\u00fapil Mercedes-Benz najnov\u0161ieho modelu, a to ani na \u00faver.\"<\/p>\n\n\n\n<p>Zd\u00e1 sa, \u017ee nazna\u010duje fin\u00e1le, ale z\u00e1rove\u0148 zachov\u00e1va intrigy.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3>F\u00e1za III. Probl\u00e9my hrdinu<\/h3>\n\n\n\n<p>Tu sa odha\u013euj\u00fa probl\u00e9my, prek\u00e1\u017eky a nepriatelia v\u00e1\u0161ho hrdinu. Tu by ste nemali zjem\u0148ova\u0165 slabiku. Zasiahnite em\u00f3cie publika plnou silou.<\/p>\n\n\n\n<p>Potom m\u00f4\u017eete probl\u00e9my e\u0161te zhor\u0161i\u0165. M\u00f4\u017eete uk\u00e1za\u0165, \u017ee v\u0161etko bolo tak\u00e9 zl\u00e9, \u017ee ste sa chceli \u00eds\u0165 obesi\u0165.<\/p>\n\n\n\n<h3>\u0160t\u00e1dium IV. Za\u010diatok bitky&nbsp;<\/h3>\n\n\n\n<p>Uk\u00e1\u017ete, ak\u00e9 kroky hrdina podnikol v boji proti probl\u00e9mom. Neh\u00e1d\u017ete hrdinovi prim\u00e1rne rie\u0161enie priamo do tv\u00e1re. Za\u010dnite v malom a postupne hrdinu rozh\u00fdbte.<\/p>\n\n\n\n<h3>F\u00e1za V. V\u00ed\u0165azstvo hrdinu<\/h3>\n\n\n\n<p>Z\u00e1vere\u010dn\u00e1 akcia, ktor\u00e1 pomohla hrdinovi vyhra\u0165 a zosta\u0165 v \u010diernych \u010d\u00edslach. Ako v rozpr\u00e1vke sa d\u00e1 poveda\u0165, \u017ee \u017eivot hrdinu sa zlep\u0161il a bol u\u017e len lep\u0161\u00ed. A na\u0161iel svoju l\u00e1sku a dostal polovicu kr\u00e1\u013eovstva a v\u0161etko v tomto duchu.<\/p>\n\n\n\n<h2><strong>Z\u00e1pletky na rozpr\u00e1vanie pr\u00edbehov v prezent\u00e1ci\u00e1ch<\/strong><\/h2>\n\n\n\n<p><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lh6.googleusercontent.com\/5vtwcnF58V59_mhbKh2MULi0Bh4QHWgzdCP_eAbqEgUvhWZGI1QmCVMTeQuPQbnNlqst_Ho5Sg-K0voDr9FQg678zIbZUw80jleTVSLRIFC2dSG-Tx3dXJiIzmvlbXpVtcRo9x_sJddeRZoCyw\" width=\"602\" height=\"372\"><\/p>\n\n\n\n<p>Na z\u00e1ver v\u00e1m poviem o najlep\u0161\u00edch, naj\u00fa\u010dinnej\u0161\u00edch a najob\u013e\u00fabenej\u0161\u00edch z\u00e1pletk\u00e1ch pre rozpr\u00e1vanie pr\u00edbehov.<\/p>\n\n\n\n<ul class=\"has-white-color has-text-color has-background\" style=\"background-color:#dc1866\">\n<li>Pr\u00edbeh Kom\u00e9dia. Vesel\u00fd pr\u00edbeh o chyb\u00e1ch na ceste.<\/li>\n<\/ul>\n\n\n\n<ul class=\"has-white-color has-text-color has-background\" style=\"background-color:#dc1866\">\n<li>\u0160kared\u00e9 k\u00e1\u010datko. Nebola pekn\u00e1, v\u0161etci sa jej smiali, a potom hrdinka vyr\u00e1stla a stala sa z nej jednoducho wow.<\/li>\n<\/ul>\n\n\n\n<ul class=\"has-white-color has-text-color has-background\" style=\"background-color:#dc1866\">\n<li>Rie\u0161enie probl\u00e9mov. Je to klasick\u00fd pr\u00edbeh o rie\u0161en\u00ed probl\u00e9mu, ktor\u00fd hlavn\u00e9ho hrdinu udr\u017eiava v pohybe.<\/li>\n<\/ul>\n\n\n\n<ul class=\"has-white-color has-text-color has-background\" style=\"background-color:#dc1866\">\n<li>\u0164a\u017ek\u00e9 v\u00ed\u0165azstvo. Pr\u00edbeh o prekon\u00e1van\u00ed. Ke\u010f sa zdalo, \u017ee sa treba schova\u0165 do k\u00fata a plaka\u0165, hrdina sa postavil, vzchopil sa a prekonal v\u0161etky prek\u00e1\u017eky.<\/li>\n<\/ul>\n\n\n\n<p>Rozpr\u00e1vanie pr\u00edbehov pre prezent\u00e1ciu nie je tak\u00e9 desiv\u00e9, ako sa zd\u00e1. A tipy, o ktor\u00e9 som sa podelil vy\u0161\u0161ie, sa daj\u00fa pou\u017ei\u0165 na vytvorenie pr\u00edbehu na ak\u00fako\u013evek t\u00e9mu a na ak\u00fdko\u013evek \u00fa\u010del. Svoju prezent\u00e1ciu m\u00f4\u017eete zlep\u0161i\u0165 aj pomocou <a href=\"https:\/\/mindthegraph.com\/blog\/scientific-illustration-2\/\">vedeck\u00e9 ilustr\u00e1cie<\/a>.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Vyu\u017eite silu rozpr\u00e1vania pr\u00edbehov v prezent\u00e1ci\u00e1ch vo svoj prospech, o\u010darte cel\u00fd dav a nau\u010dte sa ju pou\u017e\u00edva\u0165.<\/p>","protected":false},"author":4,"featured_media":15871,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[38],"tags":[862,775,861,863,962],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Power Of Storytelling In Presentations - MTG<\/title>\n<meta name=\"description\" content=\"Use the power of storytelling in presentations in your favor, mesmerize a whole crowd and learn how to use it.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mindthegraph.com\/blog\/sk\/rozpravanie-pribehov-v-prezentaciach\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Power Of Storytelling In Presentations\" \/>\n<meta property=\"og:description\" content=\"Use the power of storytelling in presentations in your favor, mesmerize a whole crowd and learn how to use it.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mindthegraph.com\/blog\/sk\/rozpravanie-pribehov-v-prezentaciach\/\" \/>\n<meta property=\"og:site_name\" content=\"Mind the Graph Blog\" \/>\n<meta property=\"article:published_time\" content=\"2022-05-31T17:34:11+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-05T17:43:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2022\/05\/power-storytelling-presentations.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1123\" \/>\n\t<meta property=\"og:image:height\" content=\"612\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Fabricio Pamplona\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"The Power Of Storytelling In Presentations\" \/>\n<meta name=\"twitter:description\" content=\"Use the power of storytelling in presentations in your favor, mesmerize a whole crowd and learn how to use it.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2022\/05\/power-storytelling-presentations.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Fabricio Pamplona\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Power Of Storytelling In Presentations - 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a tool used by over 400K users in 60 countries. He has a Ph.D. and solid scientific background in Psychopharmacology and experience as a Guest Researcher at the Max Planck Institute of Psychiatry (Germany) and Researcher in D'Or Institute for Research and Education (IDOR, Brazil). Fabricio holds over 2500 citations in Google Scholar. He has 10 years of experience in small innovative businesses, with relevant experience in product design and innovation management. Connect with him on LinkedIn - Fabricio Pamplona.","sameAs":["http:\/\/mindthegraph.com","https:\/\/www.linkedin.com\/in\/fabriciopamplona"],"url":"https:\/\/mindthegraph.com\/blog\/sk\/author\/fabricio\/"}]}},"_links":{"self":[{"href":"https:\/\/mindthegraph.com\/blog\/sk\/wp-json\/wp\/v2\/posts\/15867"}],"collection":[{"href":"https:\/\/mindthegraph.com\/blog\/sk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mindthegraph.com\/blog\/sk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/sk\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/sk\/wp-json\/wp\/v2\/comments?post=15867"}],"version-history":[{"count":6,"href":"https:\/\/mindthegraph.com\/blog\/sk\/wp-json\/wp\/v2\/posts\/15867\/revisions"}],"predecessor-version":[{"id":26037,"href":"https:\/\/mindthegraph.com\/blog\/sk\/wp-json\/wp\/v2\/posts\/15867\/revisions\/26037"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/sk\/wp-json\/wp\/v2\/media\/15871"}],"wp:attachment":[{"href":"https:\/\/mindthegraph.com\/blog\/sk\/wp-json\/wp\/v2\/media?parent=15867"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/sk\/wp-json\/wp\/v2\/categories?post=15867"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/sk\/wp-json\/wp\/v2\/tags?post=15867"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}