{"id":6225,"date":"2018-08-08T15:53:52","date_gmt":"2018-08-08T18:53:52","guid":{"rendered":"https:\/\/blog.mindthegraph.com\/?p=6225"},"modified":"2022-10-18T08:24:35","modified_gmt":"2022-10-18T11:24:35","slug":"external-diffusion","status":"publish","type":"post","link":"https:\/\/mindthegraph.com\/blog\/lv\/arejas-difuzijas\/","title":{"rendered":"Izplatiet savu p\u0113t\u012bjumu ar \u0101r\u0113jo dif\u016bziju!"},"content":{"rendered":"

\"M\u0113s uzskat\u0101m, ka zin\u0101tnisk\u0101 raksta public\u0113\u0161ana nav zin\u0101tnieka gala m\u0113r\u0137is.\"<\/a>. M\u0113s veic\u0101m nelielu interviju ar External Diffusion par vi\u0146u darbu un to, k\u0101 vi\u0146i uzlabo zin\u0101tnisko komunik\u0101ciju. P\u0101rbaudiet to!<\/p>\n

1. K\u0101ds bija pagrieziena punkts, lai dibin\u0101tu uz\u0146\u0113mumu External Diffusion?<\/h4>\n

B\u016bdams zin\u0101tnieks, Damjens izjuta nepiecie\u0161am\u012bbu dal\u012bties ar savu darbu ne tikai zin\u0101tniskajos rakstos un konferenc\u0113s, bet ar\u012b cit\u0101d\u0101 veid\u0101. Vi\u0146\u0161 izveidoja person\u012bgo emu\u0101ru un s\u0101ka akt\u012bvi darboties Twitter. Bloga ierakstu rakst\u012b\u0161ana par zin\u0101tniskajiem darbiem (pa\u0161a rakst\u012btiem vai k\u0101diem citiem interesantiem literat\u016br\u0101 atrastiem darbiem) vi\u0146am sag\u0101d\u0101ja lielu prieku. Runa ir par alternat\u012bvu komunik\u0101cijas stilu, kas ir \u0101rpus zin\u0101tnisk\u0101s komunik\u0101cijas stingr\u0101 audekla un izvair\u0101s no t\u0101s \u017eargona. Tom\u0113r, neraugoties uz inform\u0113\u0161anas centieniem, vi\u0146\u0161, apl\u016bkojot t\u012bmek\u013ca vietnes statistiku, saprata, ka ir \u013coti sare\u017e\u0123\u012bti piesaist\u012bt \u0161iem rakstiem uzman\u012bbu.<\/p>\n

2015. gada pavasar\u012b, sarun\u0101joties ar br\u0101li Aleksu, kur\u0161 ir t\u012bmek\u013ca un soci\u0101lo mediju uz\u0146\u0113m\u0113js, rad\u0101s ideja par t\u012bmek\u013ca centru, kas garant\u0113tu atbilsto\u0161u un pla\u0161u auditoriju zin\u0101tnisko publik\u0101ciju autoriem, kuri v\u0113las public\u0113t savu darbu blog\u0101. Damjens izdom\u0101ja visas lietas, ko autori labpr\u0101t izmantotu. Alekss n\u0101ca klaj\u0101 ar tehniskiem risin\u0101jumiem un priek\u0161likumiem, lai pied\u0101v\u0101tu v\u0113l vair\u0101k. Kop\u0101 vi\u0146i izstr\u0101d\u0101ja t\u012bmek\u013ca vietni un s\u0101ka piesaist\u012bt pirmos autorus un sekot\u0101jus soci\u0101lajos pla\u0161sazi\u0146as l\u012bdzek\u013cos. T\u012bmek\u013ca vietne tika atkl\u0101ta 2015. gada oktobr\u012b.<\/p>\n

2. K\u0101 \u0101r\u0113j\u0101 dif\u016bzija var pal\u012bdz\u0113t zin\u0101tniekiem dar\u012bt zin\u0101mus savus atkl\u0101jumus?<\/h4>\n

M\u0113s uzskat\u0101m, ka public\u0113\u0161ana zin\u0101tniekam darbs nav galapunkts.<\/a>. Liel\u0101k\u0101 da\u013ca p\u0113tnieku uzskata, ka par saviem atkl\u0101jumiem j\u0101run\u0101 savstarp\u0113ji papildino\u0161\u0101 veid\u0101. Piem\u0113ram, vi\u0146i dodas uzst\u0101ties konferenc\u0113s, lai p\u0101rliecin\u0101tos, ka sabiedr\u012bba uzzina par vi\u0146u darbu. Da\u017ek\u0101rt vi\u0146i izmanto universit\u0101tes komunik\u0101cijas noda\u013cas pakalpojumus, lai sazin\u0101tos ar presi. Da\u017ei ar\u012b tie\u0161i sazin\u0101s, izmantojot soci\u0101los pla\u0161sazi\u0146as l\u012bdzek\u013cus. Blogo\u0161ana ir v\u0113l viens zin\u0101tnes komunik\u0101cijas, izplat\u012b\u0161anas, inform\u0113\u0161anas, populariz\u0113\u0161anas (sauciet, k\u0101 v\u0113laties) kan\u0101ls. Lai veidotu ietekmi, izmantojot emu\u0101rus, nepietiek tikai ar laba satura rakst\u012b\u0161anu; jums ir vajadz\u012bga pla\u0161a un atbilsto\u0161a auditorija.<\/p>\n

\u0100r\u0113j\u0101s dif\u016bzijas emu\u0101ra ieraksts sast\u0101v no vair\u0101ku sada\u013cu lapas, kur\u0101 var izvietot da\u017e\u0101da veida saisto\u0161u saturu (infografikas, ilustr\u0101cijas, vair\u0101kas saites, autora biogr\u0101fija, video u. c.). Saturu nodro\u0161ina autors, pamatojoties uz m\u016bsu pied\u0101v\u0101to veidni. P\u0113c piepras\u012bjuma m\u0113s pal\u012bdzam izveidot saturu. \u0100r\u0113j\u0101s dif\u016bzijas stipr\u0101 puse ir auditorija un akt\u012bvs darbs ar soci\u0101lajiem pla\u0161sazi\u0146as l\u012bdzek\u013ciem. Tikl\u012bdz ieraksts ir ievietots t\u012bmek\u013ca vietn\u0113, m\u0113s aktiviz\u0113jam \u012bstu komunik\u0101cijas pl\u0101nu, lai nodro\u0161in\u0101tu, ka attiec\u012bga kopiena tie\u0161saist\u0113 apsprie\u017e ierakstu un rakstu.<\/p>\n

\"Ja<\/a><\/p>\n

3. K\u0101da bija zin\u0101tnisk\u0101s sabiedr\u012bbas reakcija uz j\u016bsu darbu?<\/h4>\n

M\u0113s s\u0101k\u0101m ar nedaudz\u0101m publik\u0101cij\u0101m un praktiski bez sekot\u0101jiem soci\u0101lajos pla\u0161sazi\u0146as l\u012bdzek\u013cos. Tagad katru ned\u0113\u013cu public\u0113jam vienu zi\u0146u, un m\u016bsu auditorija \u013coti strauji aug (piem\u0113ram, > 5000 sekot\u0101ju Twitter<\/a>). Noz\u012bm\u012bgs ir augstais iesaist\u012b\u0161an\u0101s (RT, \"pat\u012bk\" u. c.) l\u012bmenis, ko rada m\u016bsu soci\u0101lo pla\u0161sazi\u0146as l\u012bdzek\u013cu ieraksti, un \"klik\u0161\u0137u\" skaits uz faktisko zin\u0101tnisko rakstu, ko autori v\u0113las populariz\u0113t. M\u0113s sa\u0146emam daudz pozit\u012bvu koment\u0101ru no kopienas, un m\u0113s par to \u013coti priec\u0101jamies!<\/p>\n

4. K\u0101di ir n\u0101kamie \u0101r\u0113j\u0101s dif\u016bzijas so\u013ci?<\/h4>\n

N\u0101kamais solis jaunuz\u0146\u0113muma att\u012bst\u012bb\u0101 ir izveidot ilgtsp\u0113j\u012bgu uz\u0146\u0113m\u0113jdarb\u012bbas modeli. M\u0113s mekl\u0113jam institucion\u0101los partnerus - universit\u0101tes, p\u0113tniec\u012bbas konsorcijus, t\u012bklus utt. - kas v\u0113l\u0113tos regul\u0101ri izmantot m\u016bsu pakalpojumus. M\u0113s v\u0113lamies turpin\u0101t veidot savu soci\u0101lo mediju auditoriju. Dr\u012bzum\u0101 pied\u0101v\u0101sim ar\u012b maksas pakalpojumus satura sagatavo\u0161anai, piem\u0113ram, infografikas, ilustr\u0101cijas, video un populariz\u0113jo\u0161us rakstus. Visbeidzot, mums ir viesu emu\u0101ra lapa<\/a> kur\u0101 public\u0113jam \u0101r\u0113jus rakstus par da\u017e\u0101d\u0101m t\u0113m\u0101m, kas saist\u012btas ar zin\u0101tnisko publik\u0101ciju un p\u0113tniec\u012bbu; m\u0113s pl\u0101nojam papildin\u0101t \u0161o lapu, lai turpin\u0101tu iesaist\u012bties sarun\u0101s ar sabiedr\u012bbu (priek\u0161likumi laipni gaid\u012bti!).<\/p>\n

\"Izplatiet<\/a><\/p>\n

5. K\u0101 j\u016bs iedom\u0101jaties, k\u0101da b\u016bs zin\u0101tnes komunik\u0101cija p\u0113c da\u017eiem gadiem?<\/h4>\n

Zin\u0101tniskajai komunik\u0101cijai ir vair\u0101kas formas. Vienm\u0113r b\u016bs zin\u0101tnieki, kuri uzskat\u012bs, ka vi\u0146u raksti \"run\u0101 pa\u0161i par sevi\" un tiem nav vajadz\u012bga nek\u0101da papildu inform\u0113\u0161anas forma. Un da\u017eos gad\u012bjumos tas patie\u0161\u0101m var noder\u0113t tam, ko vi\u0146i v\u0113las dar\u012bt. Tom\u0113r zin\u0101tniskaj\u0101 zin\u0101tniskaj\u0101 komunik\u0101cij\u0101 notiek revol\u016bcija: atv\u0113rt\u0101 piek\u013cuve, atv\u0113rt\u0101 zin\u0101tne, atv\u0113rtie dati, preprinti, p\u0113cpublik\u0101ciju recenz\u0113\u0161ana, kop\u012bgas publik\u0101cijas utt. Ar\u012b soci\u0101lie pla\u0161sazi\u0146as l\u012bdzek\u013ci vairo inform\u0101cijas avotus. \u0160aj\u0101 inform\u0101cijas pl\u016bsm\u0101, raugoties no zin\u0101tnisk\u0101 autora perspekt\u012bvas, b\u016bs arvien svar\u012bg\u0101k sp\u0113t izcelties. T\u0101d\u0113j\u0101di tie\u0161saistes kl\u0101tb\u016btnes un e-reput\u0101cijas p\u0101rvald\u012bba b\u016bs oblig\u0101ts priek\u0161nosac\u012bjums.<\/p>\n

Raugoties no zin\u0101tnes las\u012bt\u0101ja perspekt\u012bvas, kuram ir j\u0101tiek gal\u0101 ar pa\u0161reiz\u0113jo inform\u0101cijas p\u0101rslodzi, las\u012bt zin\u0101tnes blogus ir laba ideja<\/a>. Attiec\u012bb\u0101 uz sazi\u0146as veidiem inov\u0101cijas jau ir ieviestas, piem\u0113ram, interakt\u012bvi plak\u0101ti, soci\u0101lo mediju t\u0113rz\u0113\u0161anas, tie\u0161raides video u.c. Tom\u0113r m\u0113s ticam, ka vecais labais pap\u012brs saglab\u0101sies v\u0113l ilgus gadus, jo zin\u0101tnes komunik\u0101cija ir ne tikai sp\u0113c\u012bga v\u0113st\u012bjuma nodo\u0161ana, bet ar\u012b prec\u012bza un detaliz\u0113ta dal\u012b\u0161an\u0101s ar metod\u0113m un datiem, lai \u013cautu sabiedr\u012bbai balst\u012bties uz jau paveikto darbu un progres\u0113t t\u0101l\u0101k. Iesp\u0113jams, arvien svar\u012bg\u0101ka zin\u0101tnes komunikatoru misija b\u016bs iesaist\u012bties sabiedr\u012bbas, pla\u0161sazi\u0146as l\u012bdzek\u013cu un pat politiskaj\u0101 sf\u0113r\u0101, lai pal\u012bdz\u0113tu racionaliz\u0113t tendenciozas zin\u0101tnes debates (migr\u0101cija, klimata p\u0101rmai\u0146as, vakc\u012bnas utt.). \u0160odienas komunik\u0101cijas trakum\u0101 var viegli izplat\u012bt sa\u012bsin\u0101tus v\u0113st\u012bjumus, un zin\u0101tniekiem ir j\u0101pal\u012bdz to atsp\u0113kot.<\/p>","protected":false},"excerpt":{"rendered":"

\"M\u0113s uzskat\u0101m, ka zin\u0101tnisk\u0101 darba public\u0113\u0161ana nav zin\u0101tnieka galapunkts.\" M\u0113s veic\u0101m nelielu interviju ar External Diffusion par vi\u0146u darbu un to, k\u0101 vi\u0146i uzlabo zin\u0101tnisko komunik\u0101ciju. P\u0101rbaudiet to! 1. Kas bija pagrieziena punkts, lai dibin\u0101tu External Diffusion? B\u016bdams zin\u0101tnieks, Damjens juta vajadz\u012bbu dal\u012bties ar savu darbu, [...]<\/p>","protected":false},"author":4,"featured_media":6227,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":[],"categories":[959,28],"tags":[554,964,775,777],"yoast_head":"\nSpread your research with External Diffusion! - Mind the Graph Blog<\/title>\n<meta name=\"description\" content=\""We consider that publishing a paper is not the endpoint for a scientist". We did a little interview with External Diffusion. 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He has a Ph.D. and solid scientific background in Psychopharmacology and experience as a Guest Researcher at the Max Planck Institute of Psychiatry (Germany) and Researcher in D'Or Institute for Research and Education (IDOR, Brazil). Fabricio holds over 2500 citations in Google Scholar. He has 10 years of experience in small innovative businesses, with relevant experience in product design and innovation management. 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