{"id":6225,"date":"2018-08-08T15:53:52","date_gmt":"2018-08-08T18:53:52","guid":{"rendered":"https:\/\/blog.mindthegraph.com\/?p=6225"},"modified":"2022-10-18T08:24:35","modified_gmt":"2022-10-18T11:24:35","slug":"external-diffusion","status":"publish","type":"post","link":"https:\/\/mindthegraph.com\/blog\/lt\/isorines-difuzijos\/","title":{"rendered":"Skleiskite savo tyrimus naudodami i\u0161orin\u0119 difuzij\u0105!"},"content":{"rendered":"

\"Manome, kad straipsnio paskelbimas n\u0117ra galutinis mokslininko tikslas.\"<\/a>. Padar\u0117me nedidel\u012f interviu su \"External Diffusion\" apie j\u0173 darb\u0105 ir tai, kaip jie gerina komunikacij\u0105 apie moksl\u0105. Per\u017ei\u016br\u0117kite j\u012f!<\/p>\n

1. Kas l\u0117m\u0117 i\u0161orin\u0117s difuzijos \u012fk\u016brim\u0105?<\/h4>\n

B\u016bdamas mokslininkas, Damienas jaut\u0117 poreik\u012f dalytis savo darbu ne tik moksliniais straipsniais ir prane\u0161imais konferencijose, bet ir kitais b\u016bdais. Jis prad\u0117jo ra\u0161yti asmenin\u012f tinklara\u0161t\u012f ir aktyviai dalyvauti socialiniame tinkle \"Twitter\". Ra\u0161yti tinklara\u0161\u010dio \u012fra\u0161us apie mokslinius straipsnius (savo ar kok\u012f nors kit\u0105 \u012fdom\u0173 literat\u016broje rast\u0105 k\u016brin\u012f) jam labai patiko. Esm\u0117 - naudoti alternatyv\u0173 bendravimo stili\u0173, nesilaikant grie\u017eto mokslin\u0117s komunikacijos brai\u017eo ir vengiant jos \u017eargono. Ta\u010diau ir nepaisant informavimo pastang\u0173, pa\u017evelg\u0119s \u012f svetain\u0117s statistik\u0105 jis suprato, kad labai sud\u0117tinga atkreipti d\u0117mes\u012f \u012f \u0161iuos straipsnius.<\/p>\n

2015 m. pavasar\u012f, kalb\u0117damasis su savo broliu Aleksu, kuris yra \u017einiatinklio ir socialin\u0117s \u017einiasklaidos verslininkas, suman\u0117 sukurti interneto centr\u0105, kuris u\u017etikrint\u0173 aktuali\u0105 ir masin\u0119 auditorij\u0105 mokslo publikacij\u0173 autoriams, norintiems skelbti savo straipsn\u012f tinklara\u0161tyje. Damienas sugalvojo visus dalykus, kuriais autoriai nor\u0117t\u0173 pasinaudoti. Aleksas sugalvojo technini\u0173 sprendim\u0173 ir pasi\u016blym\u0173, kaip pasi\u016blyti dar daugiau. Kartu jie suk\u016br\u0117 svetain\u0119 ir prad\u0117jo rinkti pirmuosius autorius bei sek\u0117jus socialin\u0117je \u017einiasklaidoje. Svetain\u0117 prad\u0117jo veikti 2015 m. spalio m\u0117n.<\/p>\n

2. Kaip i\u0161orin\u0117 sklaida gali pad\u0117ti mokslininkams prane\u0161ti apie savo atradimus?<\/h4>\n

Manome, kad leidyba straipsnis n\u0117ra galutinis mokslininko tikslas.<\/a>. Dauguma tyr\u0117j\u0173 jau\u010dia poreik\u012f kalb\u0117ti apie savo rezultatus papildomais b\u016bdais. Pavyzd\u017eiui, jie eina kalb\u0117ti \u012f konferencijas, kad bendruomen\u0117 i\u0161girst\u0173 apie j\u0173 darb\u0105. Kartais jie naudojasi universiteto komunikacijos skyriaus paslaugomis, kad pasiekt\u0173 pla\u010di\u0105j\u0105 spaud\u0105. Kai kurie taip pat tiesiogiai bendrauja per socialin\u0119 \u017einiasklaid\u0105. Tinklara\u0161\u010diai yra dar vienas mokslin\u0117s komunikacijos, sklaidos, informavimo, skatinimo (vadinkite, kaip norite) kanalas. Norint daryti \u012ftak\u0105 tinklara\u0161\u010diuose, nepakanka para\u0161yti puik\u0173 turin\u012f - reikia pla\u010dios ir aktualios auditorijos.<\/p>\n

I\u0161orin\u0117s difuzijos tinklara\u0161\u010dio \u012fra\u0161\u0105 sudaro keli\u0173 skyri\u0173 puslapis, kuriame galima talpinti \u012fvairaus tipo \u012fdom\u0173 turin\u012f (infografik\u0105, iliustracij\u0105, kelias nuorodas, autoriaus biografij\u0105, vaizdo \u012fra\u0161\u0105 ir t. t.). Turin\u012f pateikia autorius pagal m\u016bs\u0173 pasi\u016blyt\u0105 \u0161ablon\u0105. Jei pageidaujama, padedame sukurti turin\u012f. I\u0161orin\u0117s difuzijos stiprioji pus\u0117 - auditorija ir aktyvi veikla socialiniuose tinkluose. Kai \u012fra\u0161as jau yra paskelbtas svetain\u0117je, aktyvuojame tikr\u0105 komunikacijos plan\u0105, kad u\u017etikrintume, jog \u012fra\u0161as ir straipsnis b\u016bt\u0173 aptariami internete atitinkamos bendruomen\u0117s.<\/p>\n

\"Jei<\/a><\/p>\n

3. Kaip \u012f j\u016bs\u0173 darb\u0105 reagavo mokslo bendruomen\u0117?<\/h4>\n

Prad\u0117jome nuo keli\u0173 prane\u0161im\u0173 ir beveik netur\u0117jome sek\u0117j\u0173 socialin\u0117je \u017einiasklaidoje. Dabar ma\u017edaug kas savait\u0119 skelbiame po vien\u0105 \u012fra\u0161\u0105, o auditorija labai spar\u010diai auga (pvz., > 5000 \"Twitter\" sek\u0117j\u0173<\/a>). Svarbu tai, kad m\u016bs\u0173 socialin\u0117s \u017einiasklaidos prane\u0161imai sulaukia didelio \u012fsitraukimo (RT, \"patinka\" ir pan.) ir \"paspaudim\u0173\", nukreipt\u0173 \u012f tikr\u0105j\u012f mokslin\u012f straipsn\u012f, kur\u012f autoriai nori reklamuoti, skai\u010diaus. Sulaukiame daug teigiam\u0173 bendruomen\u0117s komentar\u0173, ir tai mus labai d\u017eiugina!<\/p>\n

4. Kokie yra tolesni i\u0161orin\u0117s difuzijos \u017eingsniai?<\/h4>\n

Kitas pradedan\u010diosios \u012fmon\u0117s pl\u0117tros \u017eingsnis - sukurti tvar\u0173 verslo model\u012f. Ie\u0161kome institucini\u0173 partneri\u0173 - universitet\u0173, mokslini\u0173 tyrim\u0173 konsorcium\u0173, tinkl\u0173 ir kt. - kurie nor\u0117t\u0173 reguliariai naudotis m\u016bs\u0173 paslaugomis. Norime toliau kurti savo auditorij\u0105 socialin\u0117je \u017einiasklaidoje. Taip pat netrukus pasi\u016blysime mokamas turinio, pavyzd\u017eiui, infografik\u0173, iliustracij\u0173, vaizdo \u012fra\u0161\u0173 ir populiarinimo straipsni\u0173, rengimo paslaugas. Galiausiai turime sve\u010di\u0173 tinklara\u0161\u010dio puslapis<\/a> kuriame skelbiame i\u0161or\u0117s prane\u0161imus \u012fvairiomis su mokslo leidyba ir moksliniais tyrimais susijusiomis temomis; planuojame papildyti \u0161\u012f puslap\u012f, kad gal\u0117tume toliau palaikyti pokalb\u012f su bendruomene (kvie\u010diame teikti pasi\u016blymus!).<\/p>\n

\"Skleiskite<\/a><\/p>\n

5. Kaip \u012fsivaizduojate, kokia bus mokslo komunikacija po keleri\u0173 met\u0173?<\/h4>\n

Komunikacija apie moksl\u0105 gali b\u016bti \u012fvairi\u0173 form\u0173. Visada atsiras mokslinink\u0173, kurie manys, kad j\u0173 darbai \"kalba patys u\u017e save\" ir jiems nereikia joki\u0173 papildom\u0173 informavimo form\u0173. Ir kai kuriais atvejais tai i\u0161 ties\u0173 gali b\u016bti naudinga tam, k\u0105 jie nori daryti. Ta\u010diau mokslin\u0117 mokslo komunikacija i\u0161gyvena revoliucij\u0105: atvira prieiga, atviras mokslas, atviri duomenys, preprintai, recenzavimas po publikavimo, bendros publikacijos ir pan. Socialin\u0117 \u017einiasklaida taip pat gausina informacijos \u0161altinius. \u0160iame informacijos sraute, \u017evelgiant i\u0161 mokslinio autoriaus perspektyvos, bus vis svarbiau sugeb\u0117ti i\u0161siskirti. Tod\u0117l bus b\u016btina valdyti dalyvavim\u0105 internete ir e. reputacij\u0105.<\/p>\n

Mokslo skaitytojo, kuris turi susidoroti su dabartine informacijos perkrova, po\u017ei\u016briu, skaityti mokslo tinklara\u0161\u010dius - gera id\u0117ja<\/a>. Kalbant apie bendravimo formas, naujovi\u0173 jau yra: interaktyv\u016bs plakatai, pokalbiai socialin\u0117je \u017einiasklaidoje, tiesioginiai vaizdo \u012fra\u0161ai ir kt. Vis d\u0117lto tikime, kad senas geras popierius i\u0161liks dar ilgus metus, nes mokslo komunikacija - tai ne tik stiprios \u017einut\u0117s perteikimas, bet ir tikslus bei i\u0161samus dalijimasis metodais ir duomenimis, kad bendruomen\u0117 gal\u0117t\u0173 remtis jau atliktais darbais ir daryti tolesn\u0119 pa\u017eang\u0105. Tikriausiai vis svarbesn\u0117 mokslo komunikacijos specialist\u0173 misija bus bendrauti su visuomene, \u017einiasklaida ir net politine sfera, siekiant pad\u0117ti racionalizuoti \u0161ali\u0161kas mokslines diskusijas (migracija, klimato kaita, vakcinos ir t. t.). \u0160iuolaikiniame komunikacijos \u0161\u0117lsme galima lengvai perteikti sutrumpintus prane\u0161imus, tod\u0117l mokslininkai turi pad\u0117ti tai paneigti.<\/p>","protected":false},"excerpt":{"rendered":"

\"Manome, kad straipsnio paskelbimas n\u0117ra galutinis mokslininko tikslas\". Padar\u0117me nedidel\u012f interviu su \"External Diffusion\" apie j\u0173 darb\u0105 ir tai, kaip jie gerina mokslo komunikacij\u0105. Per\u017ei\u016br\u0117kite j\u012f! 1. Kas l\u0117m\u0117, kad \u012fk\u016br\u0117te \"External Diffusion\"? B\u016bdamas mokslininkas, Damienas jaut\u0117 poreik\u012f dalytis savo darbu [...]<\/p>","protected":false},"author":4,"featured_media":6227,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":[],"categories":[959,28],"tags":[554,964,775,777],"yoast_head":"\nSpread your research with External Diffusion! - Mind the Graph Blog<\/title>\n<meta name=\"description\" content=\""We consider that publishing a paper is not the endpoint for a scientist". We did a little interview with External Diffusion. 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