{"id":5600,"date":"2018-09-05T18:36:56","date_gmt":"2018-09-05T21:36:56","guid":{"rendered":"https:\/\/blog.mindthegraph.com\/?p=5600"},"modified":"2022-10-18T08:24:33","modified_gmt":"2022-10-18T11:24:33","slug":"art-of-communication","status":"publish","type":"post","link":"https:\/\/mindthegraph.com\/blog\/de\/kunst-der-kommunikation\/","title":{"rendered":"Die Kunst der Kommunikation"},"content":{"rendered":"<p>Jeden Tag werden wir mit Informationen in allen Formaten \u00fcberh\u00e4uft. Noch nie war es so einfach, sich auf dem Laufenden zu halten. Allerdings war es auch noch nie so schwierig, sich von der Masse abzuheben.<br \/>\nWie kann man bei der F\u00fclle an Informationen, denen wir ausgesetzt sind, die Aufmerksamkeit der Menschen auf sich ziehen?<\/p>\n<p>Was die Attraktivit\u00e4t von Informationen angeht, so f\u00fchlen sich 87% der Menschen eher dazu hingezogen, Texte zu lesen, die harmonisch mit Zahlen angeordnet sind (auch bekannt als Infografiken).<br \/>\nWarum? Ganz einfach, weil 90% aller an unser Gehirn \u00fcbermittelten Informationen visuell sind.<\/p>\n<p>Du glaubst mir nicht? Sehen Sie sich diese Infografik unten an:<\/p>\n<p><a href=\"http:\/\/neomam.com\/blog\/infographics-make-great-marketing-tools\/\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-5601 size-full\" src=\"https:\/\/blog.mindthegraph.com\/wp-content\/uploads\/2016\/05\/infographic_bird.jpg\" alt=\"Kommunikation\" width=\"706\" height=\"871\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2016\/05\/infographic_bird.jpg 706w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2016\/05\/infographic_bird-243x300.jpg 243w\" sizes=\"(max-width: 706px) 100vw, 706px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Wenn Sie nicht \u00fcberzeugt sind, sofort mit der Verwendung von Infografiken zu beginnen, hier noch ein paar Argumente:<\/p>\n<p><a href=\"http:\/\/graphs.net\/why-infographics-are-so-popular.html\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-5602 size-full\" src=\"https:\/\/blog.mindthegraph.com\/wp-content\/uploads\/2016\/05\/infographic_reasons.jpg\" alt=\"Kommunikation\" width=\"628\" height=\"715\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2016\/05\/infographic_reasons.jpg 628w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2016\/05\/infographic_reasons-263x300.jpg 263w\" sizes=\"(max-width: 628px) 100vw, 628px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Der gleiche Gedanke l\u00e4sst sich auch auf die Wissenschaft \u00fcbertragen. Wie viel Zeit verschwenden wir mit dem Versuch, etwas in Worten zu erkl\u00e4ren, was sich besser mit Bildern erkl\u00e4ren lie\u00dfe?<\/p>\n<p>Wir alle mussten f\u00fcr eine Arbeit oder ein Projekt \u00fcber unsere Forschungsmethoden schreiben. Trotz all unserer Bem\u00fchungen, so detailliert und didaktisch gut wie m\u00f6glich zu sein, kann es sein, dass andere Leute es verwirrend finden. Das ist das perfekte Szenario, in dem wir Bilder verwenden k\u00f6nnten, um unsere Forschung zu visualisieren.<a href=\"https:\/\/blog.mindthegraph.com\/illustrations-library\/\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-5732 size-medium\" src=\"https:\/\/blog.mindthegraph.com\/wp-content\/uploads\/2016\/06\/untitled-creation63724-1-300x120.png\" alt=\"Kommunikation\" width=\"300\" height=\"120\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2016\/06\/untitled-creation63724-1-300x120.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2016\/06\/untitled-creation63724-1-1024x410.png 1024w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2016\/06\/untitled-creation63724-1.png 1500w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>Ein einfaches Beispiel ist die Verwendung von M\u00e4usen in der Wissenschaft. Eines der grundlegenden Verfahren ist die Injektion bei M\u00e4usen. Wie w\u00fcrden Sie die Verfahren der Injektionstechniken professionell und einfach beschreiben, ohne dass es repetitiv klingt?<\/p>\n<p><a href=\"https:\/\/blog.mindthegraph.com\/illustrations-library\/\">Wie w\u00e4re es, wenn Sie es statt Schritt f\u00fcr Schritt zu erkl\u00e4ren, einfach zeigen?<\/a><\/p>\n<p><a href=\"https:\/\/blog.mindthegraph.com\/illustrations-library\/\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-5603 size-large\" src=\"https:\/\/blog.mindthegraph.com\/wp-content\/uploads\/2016\/05\/untitled-creation57085-1024x768.png\" alt=\"Kommunikation\" width=\"640\" height=\"480\" \/><\/a><\/p>\n<p>Die Kommunikationsl\u00fccke, die wir in der Wissenschaft haben, kann zu einem gro\u00dfen Problem werden, wenn wir sie ignorieren. Die Verwendung verschiedener Ans\u00e4tze zur Erl\u00e4uterung Ihrer Arbeit hilft nicht nur anderen Menschen beim Verst\u00e4ndnis, sondern garantiert auch <a href=\"https:\/\/blog.mindthegraph.com\/illustrations-library\/\">Ihre Arbeit wird in Erinnerung bleiben<\/a>.<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Jeden Tag werden wir mit Informationen in allen Formaten \u00fcberh\u00e4uft. Noch nie war es so einfach, sich auf dem Laufenden zu halten. Allerdings war es auch noch nie so schwierig, sich von der Masse abzuheben. Wie kann man bei der Menge an Informationen, denen wir ausgesetzt sind, die Aufmerksamkeit eines anderen Menschen erregen? Wenn wir \u00fcber die Attraktivit\u00e4t von Informationen sprechen, meinen 87% der Menschen, [...]<\/p>","protected":false},"author":4,"featured_media":5603,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":[],"categories":[40],"tags":[554,775],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The art of communication - Mind the Graph Blog<\/title>\n<meta name=\"description\" content=\"It has never been easier to keep ourselves updated. However, it has never been more difficult to stand out from the crowd. 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He has a Ph.D. and solid scientific background in Psychopharmacology and experience as a Guest Researcher at the Max Planck Institute of Psychiatry (Germany) and Researcher in D'Or Institute for Research and Education (IDOR, Brazil). Fabricio holds over 2500 citations in Google Scholar. He has 10 years of experience in small innovative businesses, with relevant experience in product design and innovation management. 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