{"id":7554,"date":"2018-03-13T16:22:52","date_gmt":"2018-03-13T19:22:52","guid":{"rendered":"https:\/\/blog.mindthegraph.com\/?p=7554"},"modified":"2022-10-18T08:40:44","modified_gmt":"2022-10-18T11:40:44","slug":"how-to-make-an-infographic-2","status":"publish","type":"post","link":"https:\/\/mindthegraph.com\/blog\/cs\/jak-udelat-infografiku-2\/","title":{"rendered":"Jak vytvo\u0159it infografiku #1 - Komunikace ve v\u011bd\u011b"},"content":{"rendered":"<h2>Zjist\u011bte, jak vytvo\u0159it infografiku<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Komunikace je d\u016fle\u017eitou sou\u010d\u00e1st\u00ed v\u011bdeck\u00e9ho \u017eivota. A to nejen textov\u00e1, ale i vizu\u00e1ln\u00ed! V\u00edte, jak vytvo\u0159it infografiku pro svou v\u011bdeckou pr\u00e1ci?&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Krom\u011b v\u00fdzkumu a z\u00edsk\u00e1v\u00e1n\u00ed spolehliv\u00fdch dat mus\u00ed v\u00fdzkumn\u00fd pracovn\u00edk um\u011bt svou pr\u00e1ci prezentovat a dob\u0159e komunikovat. A kone\u010dn\u011b,<\/span> je \u010das na <span style=\"font-weight: 400;\">v\u011bdci, aby p\u0159estali mluvit pouze se sv\u00fdmi dvojicemi.  Zjist\u011bte, jak vytvo\u0159it infografiku a oslovit waaaaaaak v\u00edce lid\u00ed mimo svou bublinu.<\/span><\/p>\n\n\n\n<p>Tento p\u0159\u00edsp\u011bvek je prvn\u00ed z <em>Jak vytvo\u0159it infografiku<\/em> s tipy a praktick\u00fdmi p\u0159\u00edklady. Tato s\u00e9rie je pr\u016fvodcem vytvo\u0159en\u00fdm design\u00e9ry Mind the Graph. <\/p>\n\n\n\n<p>Pokud se chcete dozv\u011bd\u011bt v\u00edce o tom, jak vytvo\u0159it infografiku, je tento seri\u00e1l ur\u010den pr\u00e1v\u011b v\u00e1m. <\/p>\n\n\n\n<h2>S\u00edla dezinformac\u00ed<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Ne\u00fasp\u011b\u0161n\u00e1 v\u011bdeck\u00e1 komunikace vytv\u00e1\u0159\u00ed propast mezi v\u011bdou a spole\u010dnost\u00ed. Tento probl\u00e9m zvy\u0161uje pseudov\u011bdu, jako je<a href=\"https:\/\/blog.mindthegraph.com\/vaccine-misinformation\/\" target=\"_blank\" rel=\"noopener noreferrer\"> spor o vakc\u00edny<\/a>, sn\u00ed\u017eit financov\u00e1n\u00ed v\u011bdeck\u00e9ho v\u00fdzkumu a z\u00e1jem lid\u00ed o v\u011bdu obecn\u011b.<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/mindthegraph.com\/templates\" target=\"_blank\" rel=\"https:\/\/mindthegraph.com\/templates noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"768\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/09\/preview-381274-1024x768.png\" alt=\"\" class=\"wp-image-14653\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/09\/preview-381274-1024x768.png 1024w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/09\/preview-381274-300x225.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/09\/preview-381274-768x576.png 768w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/09\/preview-381274-1536x1152.png 1536w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/09\/preview-381274-2048x1536.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption>Klikn\u011bte na obr\u00e1zek a prohl\u00e9dn\u011bte si <a href=\"https:\/\/mindthegraph.com\/templates\/\">\u0160ablony Mind the Graph<\/a>.<\/figcaption><\/figure>\n\n\n\n\n\n<h2><b>V\u011bdeck\u00e9 infografiky zlep\u0161uj\u00ed komunikaci ve v\u011bd\u011b<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Vytv\u00e1\u0159en\u00ed grafick\u00fdch abstrakt\u016f, infografik a \u00fa\u017easn\u00fdch prezentac\u00ed je dobrou strategi\u00ed, proto\u017ee v\u00e1m pom\u016f\u017ee upoutat pozornost publika a oslovit v\u00edce lid\u00ed.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">V infografice byste m\u011bli v\u0161echny d\u016fle\u017eit\u00e9 informace o sv\u00e9 pr\u00e1ci prezentovat p\u0159ehledn\u00fdm a vizu\u00e1ln\u011b p\u0159\u00edjemn\u00fdm zp\u016fsobem, aby je \u010dten\u00e1\u0159 dok\u00e1zal s\u00e1m pochopit.<\/span><\/p>\n\n\n\n<center>\n<p><\/p><\/center>\n\n\n<p><a href=\"https:\/\/giphy.com\/gifs\/much-fail-3o7bucZfOGGG4gWlPy\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/media2.giphy.com\/media\/3o7bucZfOGGG4gWlPy\/giphy.gif\" alt=\"Selh\u00e1n\u00ed Dana Jamese GIF od Much - Naj\u00edt a sd\u00edlet na GIPHY\" width=\"480\" height=\"267\" \/><\/a><\/p>\n\n\n\n<h4><strong>Pokud je\u0161t\u011b nejste p\u0159esv\u011bd\u010deni, existuj\u00ed dal\u0161\u00ed d\u016fvody, pro\u010d pou\u017e\u00edvat infografiky ve v\u011bd\u011b:<\/strong><\/h4>\n\n\n\n<ul><li><span style=\"font-weight: 400;\">Infografika zobrazuje statistick\u00e9 \u00fadaje intuitivn\u011bj\u0161\u00edm a snadno pou\u017eiteln\u00fdm zp\u016fsobem, s \u010d\u00edsly a textem r\u016fzn\u00fdch velikost\u00ed v z\u00e1vislosti na jejich d\u016fle\u017eitosti a priorit\u011b a s obr\u00e1zky a symboly, kter\u00e9 \u010dten\u00e1\u0159i pom\u00e1haj\u00ed. Uspo\u0159\u00e1d\u00e1n\u00ed prvk\u016f v infografice napom\u00e1h\u00e1 dynamick\u00e9mu \u010dten\u00ed a rychl\u00fdm pohledem lze pochopit hlavn\u00ed informace.<\/span><\/li><li><span style=\"font-weight: 400;\">Infografika m\u00e1 obrovsk\u00fd potenci\u00e1l st\u00e1t se popul\u00e1rn\u00ed a sd\u00edlenou. D\u016fvodem je jej\u00ed vizu\u00e1ln\u00ed p\u0159ita\u017elivost a snadn\u00e9 sd\u00edlen\u00ed na soci\u00e1ln\u00edch s\u00edt\u00edch, v e-mailech a podobn\u011b.<\/span><\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/mindthegraph.com\/templates\/\" target=\"_blank\" rel=\"https:\/\/mindthegraph.com\/templates\/ noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"768\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/09\/preview-381271-1024x768.png\" alt=\"\" class=\"wp-image-14650\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/09\/preview-381271-1024x768.png 1024w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/09\/preview-381271-300x225.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/09\/preview-381271-768x576.png 768w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/09\/preview-381271-1536x1152.png 1536w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/09\/preview-381271-2048x1536.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption>Klikn\u011bte na obr\u00e1zek a prohl\u00e9dn\u011bte si <a href=\"https:\/\/mindthegraph.com\/templates\/\">\u0160ablony Mind the Graph<\/a>.<\/figcaption><\/figure>\n\n\n\n<p>\u010casopis The Economist v \u010dervnu 2016 zve\u0159ejnil, \u017ee \u010dl\u00e1nky s diagramy a grafy b\u00fdvaj\u00ed mnohem v\u00edce citov\u00e1ny (citov\u00e1no je p\u0159ibli\u017en\u011b 60%). A co v\u00edc, \u010dl\u00e1nky s diagramy dosahuj\u00ed a\u017e 120%:<\/p>\n\n\n\n<div class=\"wp-block-image wp-image-7580 size-full\"><figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"395\" height=\"313\" src=\"https:\/\/blog.mindthegraph.com\/wp-content\/uploads\/2018\/03\/grafico-01.png\" alt=\"grafico-01\" class=\"wp-image-7580\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2018\/03\/grafico-01.png 395w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2018\/03\/grafico-01-300x238.png 300w\" sizes=\"(max-width: 395px) 100vw, 395px\" \/><figcaption>\u010cl\u00e1nky s grafy a diagramy jsou v\u00edce citov\u00e1ny.<\/figcaption><\/figure><\/div>\n\n\n\n<p><span style=\"font-weight: 400;\">Sanchis-Segura a Spanagel publikovali<a href=\"http:\/\/www.public.coe.edu\/~mbaker\/baker\/AEP\/My%20Research\/Behavioural%20assessment%20of%20drug%20reinforcement.pdf\"> \u010dl\u00e1nek <\/a>v roce 2006 s komiksov\u00fdmi ilustracemi, kter\u00e9 prezentuj\u00ed pokusy prov\u00e1d\u011bn\u00e9 na my\u0161\u00edch v laborato\u0159i. Tento \u010dl\u00e1nek m\u011bl v\u00edce ne\u017e 160 citac\u00ed, zat\u00edmco jejich dal\u0161\u00ed \u010dl\u00e1nky publikovan\u00e9 ve stejn\u00e9m roce, ale bez tohoto vizu\u00e1ln\u00edho zdroje, nep\u0159es\u00e1hly 50 citac\u00ed.<\/span><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"http:\/\/www.public.coe.edu\/~mbaker\/baker\/AEP\/My%20Research\/Behavioural%20assessment%20of%20drug%20reinforcement.pdf\" rel=\"noopener noreferrer\"><img decoding=\"async\" loading=\"lazy\" width=\"544\" height=\"649\" src=\"https:\/\/blog.mindthegraph.com\/wp-content\/uploads\/2018\/03\/capture.png\" alt=\"Zachycen\u00ed\" class=\"wp-image-7581\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2018\/03\/capture.png 544w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2018\/03\/capture-251x300.png 251w\" sizes=\"(max-width: 544px) 100vw, 544px\" \/><\/a><figcaption>Sanchis-Segura a Spanagel 2006: 2006: \u00da\u017easn\u00fd \u010dl\u00e1nek s n\u011bkolika ilustracemi<\/figcaption><\/figure><\/div>\n\n\n\n<p><span style=\"font-weight: 400;\">Ale j\u00e1 v\u00edm, jsme v\u011bdci a obecn\u011b nestudujeme, jak zlep\u0161it na\u0161e komunika\u010dn\u00ed a n\u00e1vrh\u00e1\u0159sk\u00e9 dovednosti.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Na\u0161\u00edm c\u00edlem je p\u0159edev\u0161\u00edm zlep\u0161it v\u011bdeckou komunikaci. Proto design\u00e9\u0159i Mind the Graph vytvo\u0159ili \u00fa\u017easn\u00fd obsah, kter\u00fd m\u00e1 pomoci ne-design\u00e9r\u016fm-v\u011bdc\u016fm. Uk\u00e1\u017eou v\u00e1m, jak vytvo\u0159it infografiku, abyste mohli prezentovat sv\u016fj v\u00fdzkum a p\u0159estali komunikovat pouze s dvojicemi. <\/span><\/p>\n\n\n\n<p>M\u016f\u017eete tak\u00e9 za\u010d\u00edt vytv\u00e1\u0159et infografiku hned te\u010f. <\/p>\n\n\n\n<h3><a style=\"font-weight: bold;\" href=\"https:\/\/mindthegraph.com\">Klikn\u011bte zde a za\u010dn\u011bte!<\/a><\/h3>\n\n\n\n<p><strong>Pod\u00edvejte se na dal\u0161\u00ed na\u0161e p\u0159\u00edsp\u011bvky o&nbsp;<em>Jak vytvo\u0159it infografiku<\/em> n\u00ed\u017ee. <\/strong><\/p>\n\n\n\n<p><strong>P\u0159edplatitel\u00e9 Mind the Graph nav\u00edc dost\u00e1vaj\u00ed e-mailem dal\u0161\u00ed materi\u00e1ly, kter\u00e9 exkluzivn\u011b navrhl t\u00fdm design\u00e9r\u016f Mind the Graph. <\/strong><\/p>\n\n\n\n<p><strong>Jak vytvo\u0159it infografiku Serie:<\/strong><\/p>\n\n\n\n<ul><li><a href=\"https:\/\/blog.mindthegraph.com\/how-to-make-an-infographic-2\/#.WuBs2dPwZQI\" target=\"_blank\" rel=\"noreferrer noopener\">#1 Post - Komunikace ve v\u011bd\u011b<\/a><\/li><li><a href=\"https:\/\/mindthegraph.com\/blog\/how-to-make-an-infographic-3\/#.WuBscNPwZQI\" target=\"_blank\" rel=\"noreferrer noopener\">#2 Post - Vytvo\u0159te si \u00fa\u017easn\u00e1 data<\/a><\/li><li><a href=\"https:\/\/mindthegraph.com\/blog\/how-to-make-an-infographic-4\/#.YVMp2bhKhPY\" target=\"_blank\" rel=\"noreferrer noopener\">#3 Post - Spr\u00e1vn\u00fd druh grafu<\/a><\/li><li><a href=\"https:\/\/mindthegraph.com\/blog\/how-to-make-an-infographic-4-2\/#.YVMp87hKhPY\" target=\"_blank\" rel=\"noreferrer noopener\">#4 Post - Mluvme o barv\u00e1ch!<\/a><\/li><li><a href=\"https:\/\/mindthegraph.com\/blog\/how-to-make-an-infographic-5\/#.YVMqJbhKhPY\" target=\"_blank\" rel=\"noreferrer noopener\">#5 P\u0159\u00edsp\u011bvek - M\u00e9n\u011b je v\u00edce: minimalistick\u00fd design infografiky<\/a><\/li><li><a href=\"https:\/\/mindthegraph.com\/blog\/how-to-make-an-infographic-6\/#.YVMdjbhKhPZ\" target=\"_blank\" rel=\"noreferrer noopener\">#6 P\u0159\u00edsp\u011bvek - Chyby, kter\u00fdch je t\u0159eba se vyvarovat p\u0159i v\u011bdeck\u00e9 komunikaci<\/a><\/li><li><a href=\"https:\/\/mindthegraph.com\/blog\/how-to-make-an-infographic-7\/#.YVMdkLhKhPZ\" target=\"_blank\" rel=\"noreferrer noopener\">&nbsp;#7 P\u0159\u00edsp\u011bvek - Zkr\u00e1cen\u00fd p\u0159ehled GET IT DONE<\/a><\/li><\/ul>\n\n\n\n<p><span style=\"font-weight: 400;\"> Obdr\u017ete zdarma na\u0161i elektronickou knihu<\/span> a <span style=\"font-weight: 400;\"><a href=\"https:\/\/content.mindthegraph.com\/learn-how-to-make-science-infographics\" target=\"_blank\" rel=\"noopener noreferrer\">nau\u010dte se vytv\u00e1\u0159et v\u011bdeck\u00e9 infografiky a vylep\u0161ete sv\u00e9 prezentace.<\/a><\/span>. <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/content.mindthegraph.com\/learn-how-to-make-science-infographics\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" loading=\"lazy\" width=\"249\" height=\"72\" src=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2018\/03\/1capture.png\" alt=\"1Zachycen\u00ed\" class=\"wp-image-7590\"\/><\/a><\/figure><\/div>\n\n\n\n<h4>&nbsp;<\/h4>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Zjist\u011bte, jak vytvo\u0159it infografiku Komunikace je d\u016fle\u017eitou sou\u010d\u00e1st\u00ed v\u011bdeck\u00e9ho \u017eivota. A to nejen textov\u00e1, ale i vizu\u00e1ln\u00ed! V\u00edte, jak vytvo\u0159it infografiku pro svou v\u011bdeckou pr\u00e1ci?  Krom\u011b v\u00fdzkumu a z\u00edsk\u00e1v\u00e1n\u00ed solidn\u00edch dat mus\u00ed v\u011bdeck\u00fd pracovn\u00edk um\u011bt svou pr\u00e1ci prezentovat a dob\u0159e komunikovat. [...]<\/p>","protected":false},"author":11,"featured_media":14641,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"image","meta":[],"categories":[66,958,38],"tags":[224,96,51,554,71,218,964,775,962],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to make an infographic #1 - Communication in science<\/title>\n<meta name=\"description\" content=\"First post of the series How to Make an Infographic. 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