{"id":5276,"date":"2018-08-16T15:26:56","date_gmt":"2018-08-16T18:26:56","guid":{"rendered":"https:\/\/blog.mindthegraph.com\/?p=5276"},"modified":"2022-10-18T08:10:22","modified_gmt":"2022-10-18T11:10:22","slug":"visual-cognition","status":"publish","type":"post","link":"https:\/\/mindthegraph.com\/blog\/cs\/vizualni-poznavani\/","title":{"rendered":"Vizu\u00e1ln\u00ed pozn\u00e1v\u00e1n\u00ed: Co to m\u00e1 spole\u010dn\u00e9ho s v\u00e1mi?"},"content":{"rendered":"

Obr\u00e1zek vyd\u00e1 za tis\u00edc slov. Pod\u011bkujte za to sv\u00e9mu vizu\u00e1ln\u00edmu pozn\u00e1v\u00e1n\u00ed<\/a>!<\/p>\n

\u010casto sl\u00fdch\u00e1me, jak jsou vizu\u00e1ln\u00ed podn\u011bty d\u016fle\u017eit\u00e9 p\u0159i sestavov\u00e1n\u00ed informac\u00ed. M\u00e1lokdy se v\u0161ak bav\u00edme o tom, pro\u010d na\u0161e mysl funguje pr\u00e1v\u011b takto.<\/p>\n

V ned\u00e1vn\u00e1 studie<\/a>, M. A. Borkin a dal\u0161\u00ed zkoumaj\u00ed roli na\u0161\u00ed mysli p\u0159i vizualizaci. Studie ukazuje d\u016fle\u017eitost n\u011bkter\u00fdch prvk\u016f p\u0159i zapamatov\u00e1n\u00ed a vybavov\u00e1n\u00ed si sd\u011blen\u00ed.<\/p>\n

Auto\u0159i prezentovali vizualizace ve t\u0159ech r\u016fzn\u00fdch kontextech, aby mohli sledovat m\u00edsta fixace o\u010d\u00ed. Zde jsou uvedeny t\u0159i experiment\u00e1ln\u00ed f\u00e1ze:<\/p>\n

\"vizu\u00e1ln\u00ed<\/a><\/p>\n

Nejprve auto\u0159i nechali \u00fa\u010dastn\u00edky, aby si zapamatovali n\u011bkter\u00e9 obr\u00e1zky. Za druh\u00e9 auto\u0159i sm\u00edchali tyto obr\u00e1zky s dosud nevid\u011bn\u00fdmi a znovu je \u00fa\u010dastn\u00edk\u016fm p\u0159edlo\u017eili. T\u00edmto zp\u016fsobem by bylo mo\u017en\u00e9 sledovat dr\u00e1hy o\u010d\u00ed \u00fa\u010dastn\u00edk\u016f ve snaze identifikovat zn\u00e1m\u00e9 obr\u00e1zky. Nakonec auto\u0159i vzali spr\u00e1vn\u011b identifikovan\u00e9 obr\u00e1zky a ov\u011b\u0159ili, jak\u00e9 typy informac\u00ed byly pou\u017eity k identifikaci obr\u00e1zku, tedy jak\u00e9 informace byly zapamatov\u00e1ny.<\/p>\n

V\u00fdsledek v oblasti pam\u011btihodnost\u00ed si m\u016f\u017eete prohl\u00e9dnout n\u00ed\u017ee:<\/p>\n

\"vizu\u00e1ln\u00ed<\/a><\/p>\n

V\u00fdsledky jsou jasn\u00e9. Vysoce zapamatovateln\u00e9 a nejl\u00e9pe popsan\u00e9 obr\u00e1zky byly ty, kter\u00e9 byly v\u00edce vizu\u00e1ln\u011b asociovan\u00e9. Co\u017e nazna\u010duje, jak je na\u0161e vizu\u00e1ln\u00ed pozn\u00e1v\u00e1n\u00ed podn\u011bcov\u00e1no k ur\u010dit\u00fdm typ\u016fm podn\u011bt\u016f.<\/p>\n

Krom\u011b toho auto\u0159i zjistili tak\u00e9 v\u00fdznam nadpis\u016f a text\u016f p\u0159i vizualizaci zpr\u00e1v. Je d\u016fle\u017eit\u00e9 zd\u016fraznit, \u017ee pou\u017eit\u00ed t\u011bchto prvk\u016f dopl\u0148uje vizualizaci a m\u011blo by b\u00fdt pou\u017eito chytr\u00fdm zp\u016fsobem. Stejn\u011b tak se piktogramy prezentovaly jako dobr\u00e9 h\u00e1\u010dky p\u0159i zapamatov\u00e1n\u00ed sd\u011blen\u00ed.<\/p>\n

\"vizu\u00e1ln\u00ed<\/a><\/p>\n

A kone\u010dn\u011b, redundance pomohla p\u0159i zapamatov\u00e1n\u00ed a pochopen\u00ed vizualizac\u00ed. Tento v\u00fdsledek m\u016f\u017ee zn\u00edt pon\u011bkud rozpa\u010dit\u011b, pokud si mysl\u00edme, \u017ee redundance by vizualizaci u\u010dinila nudnou a opakuj\u00edc\u00ed se. Pokud si v\u0161ak mysl\u00edme, \u017ee vizu\u00e1ln\u00ed pozn\u00e1v\u00e1n\u00ed m\u016f\u017ee snadn\u011bji uchovat informace, kter\u00e9 byly vid\u011bny v\u00edce ne\u017e jednou.<\/a>, d\u00e1v\u00e1 to smysl.<\/p>\n

Tento v\u00fdzkum nejen potvrzuje, pro\u010d se infografiky t\u011b\u0161\u00ed velk\u00e9 oblib\u011b, ale tak\u00e9 vysv\u011btluje, pro\u010d je m\u00e1me tak r\u00e1di.\"vizu\u00e1ln\u00ed<\/a>Na\u0161e mysl si vyb\u00edr\u00e1 to, co se j\u00ed hod\u00ed a co se sn\u00e1ze sestavuje. Vizu\u00e1ln\u00ed pozn\u00e1v\u00e1n\u00ed je tedy p\u0159edev\u0161\u00edm o schopnosti uchov\u00e1vat informace. M\u011blo by to v\u0161ak b\u00fdt provedeno bez n\u00e1mahy a efektivn\u00edm zp\u016fsobem.<\/p>\n

Kdy\u017e se n\u00e1m mnohem l\u00e9pe pracuje s vizu\u00e1ln\u00edmi podn\u011bty, pro\u010d trv\u00e1me na pou\u017e\u00edv\u00e1n\u00ed dlouh\u00fdch a hutn\u00fdch text\u016f, abychom se vyj\u00e1d\u0159ili? P\u0159em\u00fd\u0161l\u00edte o tom p\u0159i psan\u00ed v\u011bdeck\u00e9 pr\u00e1ce? Mo\u017en\u00e1 byste m\u011bli.<\/p>","protected":false},"excerpt":{"rendered":"

Obr\u00e1zek vyd\u00e1 za tis\u00edc slov. Pod\u011bkujte za to sv\u00e9mu vizu\u00e1ln\u00edmu pozn\u00e1n\u00ed! \u010casto sl\u00fdch\u00e1me, jak jsou vizu\u00e1ln\u00ed podn\u011bty d\u016fle\u017eit\u00e9 p\u0159i sestavov\u00e1n\u00ed informac\u00ed. M\u00e1lokdy se v\u0161ak bav\u00edme o tom, pro\u010d na\u0161e mysl funguje pr\u00e1v\u011b takto. V ned\u00e1vn\u00e9 studii M. A. Borkin a kol. zkoumaj\u00ed roli na\u0161\u00ed mysli p\u0159i vizualizaci. Studie ukazuje, jak d\u016fle\u017eit\u00e1 je [...]<\/p>","protected":false},"author":4,"featured_media":5285,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":[],"categories":[959,28],"tags":[554],"yoast_head":"\nVisual cognition: What does it have to do you? - Mind the Graph Blog<\/title>\n<meta name=\"description\" content=\"Our minds are all about visual cognition, so why do we insist in using long and dense texts to express ourselves?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mindthegraph.com\/blog\/cs\/visuele-cognitie\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Visual cognition: What does it have to do you? - Mind the Graph Blog\" \/>\n<meta property=\"og:description\" content=\"Our minds are all about visual cognition, so why do we insist in using long and dense texts to express ourselves?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mindthegraph.com\/blog\/cs\/visuele-cognitie\/\" \/>\n<meta property=\"og:site_name\" content=\"Mind the Graph Blog\" \/>\n<meta property=\"article:published_time\" content=\"2018-08-16T18:26:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-10-18T11:10:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2016\/02\/preview-234234.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"358\" \/>\n\t<meta property=\"og:image:height\" content=\"218\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Fabricio Pamplona\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Fabricio Pamplona\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Visual cognition: What does it have to do you? - Mind the Graph Blog","description":"Our minds are all about visual cognition, so why do we insist in using long and dense texts to express ourselves?","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/mindthegraph.com\/blog\/cs\/visuele-cognitie\/","og_locale":"cs_CZ","og_type":"article","og_title":"Visual cognition: What does it have to do you? - Mind the Graph Blog","og_description":"Our minds are all about visual cognition, so why do we insist in using long and dense texts to express ourselves?","og_url":"https:\/\/mindthegraph.com\/blog\/cs\/visuele-cognitie\/","og_site_name":"Mind the Graph Blog","article_published_time":"2018-08-16T18:26:56+00:00","article_modified_time":"2022-10-18T11:10:22+00:00","og_image":[{"width":358,"height":218,"url":"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2016\/02\/preview-234234.jpg","type":"image\/jpeg"}],"author":"Fabricio Pamplona","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Fabricio Pamplona","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/mindthegraph.com\/blog\/nl\/visuele-cognitie\/","url":"https:\/\/mindthegraph.com\/blog\/nl\/visuele-cognitie\/","name":"Visual cognition: What does it have to do you? - Mind the Graph Blog","isPartOf":{"@id":"https:\/\/mindthegraph.com\/blog\/#website"},"datePublished":"2018-08-16T18:26:56+00:00","dateModified":"2022-10-18T11:10:22+00:00","author":{"@id":"https:\/\/mindthegraph.com\/blog\/#\/schema\/person\/c8eaee6d8007ac319523c3ddc98cedd3"},"description":"Our minds are all about visual cognition, so why do we insist in using long and dense texts to express ourselves?","breadcrumb":{"@id":"https:\/\/mindthegraph.com\/blog\/nl\/visuele-cognitie\/#breadcrumb"},"inLanguage":"cs-CZ","potentialAction":[{"@type":"ReadAction","target":["https:\/\/mindthegraph.com\/blog\/nl\/visuele-cognitie\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/mindthegraph.com\/blog\/nl\/visuele-cognitie\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/mindthegraph.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Visual cognition: What does it have to do you?"}]},{"@type":"WebSite","@id":"https:\/\/mindthegraph.com\/blog\/#website","url":"https:\/\/mindthegraph.com\/blog\/","name":"Mind the Graph Blog","description":"Your science can be beautiful!","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/mindthegraph.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"cs-CZ"},{"@type":"Person","@id":"https:\/\/mindthegraph.com\/blog\/#\/schema\/person\/c8eaee6d8007ac319523c3ddc98cedd3","name":"Fabricio Pamplona","image":{"@type":"ImageObject","inLanguage":"cs-CZ","@id":"https:\/\/mindthegraph.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/da6985d9f20ecb24f3238df103a638ac?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/da6985d9f20ecb24f3238df103a638ac?s=96&d=mm&r=g","caption":"Fabricio Pamplona"},"description":"Fabricio Pamplona is the founder of Mind the Graph - a tool used by over 400K users in 60 countries. He has a Ph.D. and solid scientific background in Psychopharmacology and experience as a Guest Researcher at the Max Planck Institute of Psychiatry (Germany) and Researcher in D'Or Institute for Research and Education (IDOR, Brazil). Fabricio holds over 2500 citations in Google Scholar. He has 10 years of experience in small innovative businesses, with relevant experience in product design and innovation management. Connect with him on LinkedIn - Fabricio Pamplona.","sameAs":["http:\/\/mindthegraph.com","https:\/\/www.linkedin.com\/in\/fabriciopamplona"],"url":"https:\/\/mindthegraph.com\/blog\/cs\/author\/fabricio\/"}]}},"_links":{"self":[{"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/posts\/5276"}],"collection":[{"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/comments?post=5276"}],"version-history":[{"count":8,"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/posts\/5276\/revisions"}],"predecessor-version":[{"id":6107,"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/posts\/5276\/revisions\/6107"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/media\/5285"}],"wp:attachment":[{"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/media?parent=5276"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/categories?post=5276"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/tags?post=5276"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}