{"id":4661,"date":"2015-12-02T22:10:02","date_gmt":"2015-12-02T22:10:02","guid":{"rendered":"https:\/\/blog.mindthegraph.com\/?p=4661"},"modified":"2022-10-18T08:40:50","modified_gmt":"2022-10-18T11:40:50","slug":"what-makes-a-good-infographic-idea","status":"publish","type":"post","link":"https:\/\/mindthegraph.com\/blog\/cs\/co-dela-dobrou-infografiku-ideou\/","title":{"rendered":"Co d\u011bl\u00e1 dobrou infografiku IDEOU ?"},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-4714\" src=\"https:\/\/blog.mindthegraph.com\/wp-content\/uploads\/2013\/12\/shot_1296383097.png\" alt=\"shot_1296383097\" width=\"400\" height=\"300\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2013\/12\/shot_1296383097.png 400w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2013\/12\/shot_1296383097-300x225.png 300w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>V\u011b\u0159te tomu nebo ne, ale hlavn\u00edm aspektem infografiky je my\u0161lenka. Nem\u011bli byste ani za\u010d\u00ednat, pokud nem\u00e1te dobr\u00fd n\u00e1pad, kter\u00fd <em>si zaslou\u017e\u00ed<\/em> infografika.<\/p>\n<p>- Aha, dob\u0159e, ale jak pozn\u00e1m, jestli m\u00e1m dobr\u00fd n\u00e1pad? V\u00fdborn\u00e1 ot\u00e1zka.<\/p>\n<p>Dobr\u00fdm n\u00e1padem pro infografiku je z\u00e1v\u011br, p\u0159\u00edb\u011bh, kter\u00fd chcete vypr\u00e1v\u011bt a kter\u00fd je podlo\u017een dobr\u00fdmi a d\u016fv\u011bryhodn\u00fdmi daty. Je to my\u0161lenka s jasn\u00fdm horizontem, kam se chcete dostat, kterou pe\u010dliv\u011b zpracujete pomoc\u00ed textu, graf\u016f a vizu\u00e1ln\u00edch prvk\u016f.<\/p>\n<p>P\u0159\u00edb\u011bh hraje velkou roli v \u00fasp\u011b\u0161nosti va\u0161\u00ed infografiky. Pr\u00e1v\u011b zde byste m\u011bli str\u00e1vit v\u011bt\u0161inu \u010dasu. Ne\u017e zaplav\u00edte Google hled\u00e1n\u00edm obr\u00e1zk\u016f k ilustraci, ujasn\u011bte si, co si z n\u00ed odnesete.<\/p>\n<p><strong>Toto je slab\u00fd n\u00e1pad na infografiku: \"Obezita je probl\u00e9m ve\u0159ejn\u00e9ho zdrav\u00ed\".<\/strong><\/p>\n<p><strong>Toto je siln\u00fd n\u00e1pad infografiky: \"Obezita se v USA stala probl\u00e9mem ve\u0159ejn\u00e9ho zdrav\u00ed v posledn\u00edch 30 letech, podle pr\u016fm\u011brn\u00e9ho n\u00e1r\u016fstu BMI\".<\/strong><\/p>\n<p>Koncept je dob\u0159e definovan\u00e1 pointa, inspirovan\u00e1 zaj\u00edmavou my\u0161lenkou, kterou pou\u017eijete na za\u010d\u00e1tku tvorby infografiky.<\/p>\n<p>P\u0159i vytv\u00e1\u0159en\u00ed konceptu infografiky byste si m\u011bli polo\u017eit tyto z\u00e1kladn\u00ed ot\u00e1zky:<\/p>\n<ul>\n<li>Co je m\u00fdm c\u00edlem v tomto p\u0159\u00edb\u011bhu?<\/li>\n<li>Kdo je moje publikum? Pro koho tvo\u0159\u00edm?<\/li>\n<li>Je p\u0159\u00edb\u011bh pro div\u00e1ky smyslupln\u00fd? Je zaj\u00edmav\u00fd?<\/li>\n<li>Jak pom\u00e1h\u00e1, inspiruje nebo informuje?<\/li>\n<li>Jak upoutat pozornost? Jak\u00e1 je pointa?<\/li>\n<li>Kter\u00e9 \u00fadaje podporuj\u00ed m\u00e1 tvrzen\u00ed? Poch\u00e1zej\u00ed ze spolehliv\u00e9ho zdroje?<\/li>\n<\/ul>\n<p>\u0160patn\u00fd n\u00e1pad vn\u00e1\u0161\u00ed zmatek a zp\u016fsob\u00ed, \u017ee b\u011bhem tv\u016fr\u010d\u00edho procesu ztrat\u00edte \u010das a pravd\u011bpodobn\u011b vznikne nezaj\u00edmav\u00e1 infografika. I kdy\u017e zvol\u00edte \u00fa\u017easnou grafiku, bez p\u0159\u00edb\u011bhu nebudete m\u00edt u\u017eite\u010dnou infografiku.<a href=\"https:\/\/mindthegraph.com\/\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-5732 size-medium\" src=\"https:\/\/blog.mindthegraph.com\/wp-content\/uploads\/2016\/06\/untitled-creation63724-1-300x120.png\" alt=\"infografika\" width=\"300\" height=\"120\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2016\/06\/untitled-creation63724-1-300x120.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2016\/06\/untitled-creation63724-1-1024x410.png 1024w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2016\/06\/untitled-creation63724-1.png 1500w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>&nbsp; V\u011b\u0159te tomu nebo ne, ale hlavn\u00edm aspektem infografiky je my\u0161lenka. Pokud nem\u00e1te dobr\u00fd n\u00e1pad, kter\u00fd si infografiku zaslou\u017e\u00ed, nem\u011bli byste s n\u00ed v\u016fbec za\u010d\u00ednat. - Aha, hmm, dob\u0159e, ale jak pozn\u00e1m, \u017ee m\u00e1m dobr\u00fd n\u00e1pad? V\u00fdborn\u00e1 ot\u00e1zka. Dobr\u00fd n\u00e1pad pro infografiku je z\u00e1v\u011br, [...]<\/p>","protected":false},"author":4,"featured_media":4714,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[38],"tags":[145,146,51,144,137,68,962],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What makes a good infographic IDEA ? - Mind the Graph Blog<\/title>\n<meta name=\"description\" content=\"What makes a good infographic idea? 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He has a Ph.D. and solid scientific background in Psychopharmacology and experience as a Guest Researcher at the Max Planck Institute of Psychiatry (Germany) and Researcher in D'Or Institute for Research and Education (IDOR, Brazil). Fabricio holds over 2500 citations in Google Scholar. He has 10 years of experience in small innovative businesses, with relevant experience in product design and innovation management. 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