{"id":12874,"date":"2021-04-28T16:18:15","date_gmt":"2021-04-28T19:18:15","guid":{"rendered":"https:\/\/mindthegraph.com\/blog\/?p=12874"},"modified":"2023-01-05T14:46:02","modified_gmt":"2023-01-05T17:46:02","slug":"how-to-disseminate-your-research","status":"publish","type":"post","link":"https:\/\/mindthegraph.com\/blog\/cs\/jak-rozsirit-vlastni-vyzkum\/","title":{"rendered":"Jak zv\u00fd\u0161it \u0161\u00ed\u0159en\u00ed v\u00fdsledk\u016f sv\u00e9ho v\u00fdzkumu"},"content":{"rendered":"

Jako v\u00fdzkumn\u00ed pracovn\u00edci jsme si v\u0161ichni zvykli na tradi\u010dn\u00ed strukturu v\u011bdeck\u00fdch publikac\u00ed a v\u011bdeck\u00fdch prac\u00ed.<\/p>\n\n\n\n

Mus\u00edme napsat \u00favod, popsat metodiku, p\u0159edstavit a prodiskutovat v\u00fdsledky a nakonec v\u0161e uzav\u0159\u00edt v z\u00e1v\u011bru.<\/p>\n\n\n\n

Jakmile se tento form\u00e1t jednou nau\u010d\u00edme, stane se z n\u011bj n\u011bco podobn\u00e9ho jako j\u00edzda na kole, tak zako\u0159en\u011bn\u00e9ho v n\u00e1s, \u017ee na to nikdy nezapomeneme, \u00fakol, kter\u00fd n\u00e1s ani nenapadne vykon\u00e1vat.<\/p>\n\n\n\n

Co kdy\u017e v\u0161ak tento sou\u010dasn\u00fd form\u00e1t v\u011bdeck\u00e9 pr\u00e1ce ji\u017e nesta\u010d\u00ed k tomu, abyste upoutali pozornost na svou pr\u00e1ci?<\/p>\n\n\n\n

Co bychom mohli ud\u011blat pro to, aby n\u00e1\u0161 v\u00fdzkum vynikl mezi ostatn\u00edmi, kdy\u017e je denn\u011b publikov\u00e1no tolik v\u011bdeck\u00fdch \u010dl\u00e1nk\u016f?<\/p>\n\n\n\n

Bylo by \u00fa\u017easn\u00e9, kdybychom mohli k upout\u00e1n\u00ed pozornosti \u010dten\u00e1\u0159e pou\u017e\u00edt krom\u011b n\u00e1zvu a abstraktu i jin\u00fd druh n\u00e1stroje, \u017ee?<\/p>\n\n\n\n

Na\u0161t\u011bst\u00ed existuje! A pr\u00e1v\u011b tehdy p\u0159ich\u00e1zej\u00ed na \u0159adu infografiky, vizu\u00e1ln\u00ed prezentace a grafick\u00e9 abstrakty!<\/p>\n\n\n\n

V posledn\u00edch n\u011bkolika letech jsme za\u010dali \u017e\u00edt pod vlivem soci\u00e1ln\u00edch m\u00e9di\u00ed, co\u017e zm\u011bnilo n\u00e1\u0161 vztah k jak\u00e9mukoli obsahu.<\/p>\n\n\n\n

Hlavn\u00ed p\u0159\u00ed\u010dinou t\u00e9to zm\u011bny je na\u0161e ka\u017edodenn\u00ed vystaven\u00ed vizu\u00e1ln\u00edmu obsahu, jako jsou fotografie, videa, p\u0159\u00edb\u011bhy, gify, samolepky a animace.<\/p>\n\n\n\n

Prost\u0159edkem, kter\u00fd dnes firmy na soci\u00e1ln\u00edch s\u00edt\u00edch pou\u017e\u00edvaj\u00ed k upout\u00e1n\u00ed na\u0161\u00ed pozornosti, je neust\u00e1l\u00e9 poskytov\u00e1n\u00ed r\u016fzn\u00fdch druh\u016f vizu\u00e1ln\u011b atraktivn\u00edho obsahu.<\/p>\n\n\n\n

Pokud jde o v\u011bdeckou komunikaci, n\u011bkdy u\u017e k upout\u00e1n\u00ed pozornosti nesta\u010d\u00ed pouh\u00fd n\u00e1zev. Krom\u011b toho je dal\u0161\u00edm d\u016fle\u017eit\u00fdm faktorem, kter\u00fd znepokojuje celou v\u011bdeckou komunitu, pot\u0159eba zv\u00fd\u0161it \u0161\u00ed\u0159en\u00ed znalost\u00ed a z\u00e1rove\u0148 roz\u0161\u00ed\u0159it p\u0159\u00edstup ke v\u0161em vytvo\u0159en\u00fdm a zve\u0159ejn\u011bn\u00fdm \u00fadaj\u016fm.<\/p>\n\n\n\n

V souvislosti s t\u00edm mnoz\u00ed auto\u0159i p\u0159id\u00e1vaj\u00ed do sv\u00fdch publikovan\u00fdch prac\u00ed vizu\u00e1ln\u00ed obsah, jako jsou infografiky nebo grafick\u00e9 abstrakty, aby l\u00e9pe komunikovali se sv\u00fdm publikem.<\/p>\n\n\n\n

Dokonce i n\u011bkter\u00e9 \u010dasopisy nyn\u00ed vy\u017eaduj\u00ed vizu\u00e1ln\u00ed obsah pro p\u0159edlo\u017een\u00ed \u010dl\u00e1nku.<\/p>\n\n\n\n

P\u0159id\u00e1n\u00ed vizu\u00e1ln\u00edho obsahu je skute\u010dn\u011b pozoruhodnou alternativou, jak upozornit na svou pr\u00e1ci.<\/p>\n\n\n\n

St\u00e1le nejste p\u0159esv\u011bd\u010deni? Nasko\u010dte a nechte se sv\u00e9zt.<\/p>\n\n\n\n

Pokud v PubMedu - bezplatn\u00e9 datab\u00e1zi, kter\u00e1 obsahuje v\u00edce ne\u017e 30 milion\u016f odkaz\u016f - rychle vyhled\u00e1me slova \"grafick\u00fd abstrakt\", vyhled\u00e1v\u00e1n\u00ed n\u00e1m vr\u00e1t\u00ed v\u0161echny \u010dl\u00e1nky t\u00fdkaj\u00edc\u00ed se t\u011bchto dvou slov. Zaj\u00edmav\u00e9 je, \u017ee graf zobrazuj\u00edc\u00ed po\u010det souvisej\u00edc\u00edch \u010dl\u00e1nk\u016f podle jednotliv\u00fdch let ukazuje, \u017ee po\u010det \u010dl\u00e1nk\u016f zmi\u0148uj\u00edc\u00edch grafick\u00e9 abstrakty exponenci\u00e1ln\u011b roste.<\/p>\n\n\n\n

To pravd\u011bpodobn\u011b znamen\u00e1, \u017ee ka\u017ed\u00fdm dnem p\u0159ib\u00fdv\u00e1 v\u00fdzkumn\u00edk\u016f z r\u016fzn\u00fdch obor\u016f, kte\u0159\u00ed si v\u0161\u00edmaj\u00ed hodnoty grafick\u00e9 abstrakce. To je \u00fa\u017easn\u00e1 zpr\u00e1va, \u017ee?<\/p>\n\n\n\n

\"graf<\/a>
Zdroj obr\u00e1zku.<\/em><\/a><\/figcaption><\/figure>\n\n\n\n

U\u017e jste p\u0159esv\u011bd\u010deni, \u017ee za\u010dnete do sv\u00e9 pr\u00e1ce p\u0159id\u00e1vat grafick\u00e9 abstrakty? Je\u0161t\u011b ne? ok, tak pokra\u010dujme.<\/p>\n\n\n\n

V roce 2006 \u010casopis Annals of Surgery<\/em> p\u0159ijala vizu\u00e1ln\u00ed abstrakty jako zp\u016fsob, jak zv\u00fd\u0161it a roz\u0161\u00ed\u0159it viditelnost a p\u0159\u00edstup k \u010dasopisu.<\/p>\n\n\n\n

Aby bylo mo\u017en\u00e9 zm\u011b\u0159it, zda je nov\u00e1 strategie \u00fa\u010dinn\u00e1, v roce 2007 provedl \u010dasopis k\u0159\u00ed\u017eovou studii p\u0159\u00edpad\u016f a kontrol.<\/a> porovn\u00e1v\u00e1n\u00ed v\u00fdsledk\u016f pomoc\u00ed Twitteru.<\/p>\n\n\n\n

V\u00fdzkumn\u00edci porovn\u00e1vali dva typy tweet\u016f, jeden s pouh\u00fdm n\u00e1zvem \u010dl\u00e1nku a druh\u00fd s n\u00e1zvem a vizu\u00e1ln\u00edm abstraktem. Po dobu jednoho roku zve\u0159ej\u0148ovali tweety a shroma\u017e\u010fovali po\u010det vizualizac\u00ed, retweet\u016f a kolikr\u00e1t byl \u010dl\u00e1nek skute\u010dn\u011b nav\u0161t\u00edven. <\/p>\n\n\n\n

Studie zjistila, \u017ee tweety, kter\u00e9 obsahovaly n\u00e1zev \u010dl\u00e1nku a vizu\u00e1ln\u00ed anotaci, m\u011bly 8kr\u00e1t v\u00edce zobrazen\u00ed, 8kr\u00e1t v\u00edce retweet\u016f a 3kr\u00e1t v\u00edce n\u00e1v\u0161t\u011bv \u010dl\u00e1nku.<\/p>\n\n\n\n

Podobn\u00fd studie proveden\u00e1 v roce 2019 \u010dasopisem Journal of the American Geriatrics Society,<\/a> pou\u017eil Twitter tak\u00e9 k porovn\u00e1n\u00ed po\u010dtu zobrazen\u00ed tweet\u016f bez obr\u00e1zk\u016f a tweet\u016f s vizu\u00e1ln\u00ed abstrakc\u00ed.<\/p>\n\n\n\n

Po necel\u00e9m t\u00fddnu od spu\u0161t\u011bn\u00ed experimentu dos\u00e1hly tweety s vizu\u00e1ln\u00edmi abstrakty sedmkr\u00e1t v\u00edce zobrazen\u00ed ne\u017e tweety s pouze textov\u00fdm obsahem.<\/p>\n\n\n\n

Vizu\u00e1ln\u00ed obsah, jako je infografika, grafick\u00e9 abstrakty nebo vizu\u00e1ln\u00ed prezentace, proto skute\u010dn\u011b dok\u00e1\u017ee upoutat pozornost \u010dten\u00e1\u0159\u016f a zvy\u0161uje jejich roz\u0161\u00ed\u0159en\u00ed a p\u0159\u00edstupy, nav\u00edc zlep\u0161uje vn\u00edm\u00e1n\u00ed textov\u00e9ho obsahu a umo\u017e\u0148uje \u010dten\u00e1\u0159i rychleji a l\u00e9pe pochopit d\u016fle\u017eit\u00e1 t\u00e9mata.<\/p>\n\n\n\n

Nen\u00ed to nakonec v\u0161e, co si p\u0159ejeme? Aby se n\u00e1\u0161 v\u00fdzkum dostal k v\u00edce lidem v akademick\u00e9m prost\u0159ed\u00ed i mimo n\u011bj?<\/p>\n\n\n\n

A pr\u00e1v\u011b proto Mind the Graph<\/a> byl postaven pro!<\/p>\n\n\n\n

\u00da\u010delem platformy je zv\u00fd\u0161it dopad v\u011bdc\u016f, prom\u011bnit je v design\u00e9ry a poskytnout jim naprostou autonomii, aby mohli l\u00e9pe komunikovat sv\u016fj v\u00fdzkum.<\/p>\n\n\n\n

V\u00edme, \u017ee se v\u00e1m to m\u016f\u017ee zd\u00e1t zpo\u010d\u00e1tku trochu d\u011bsiv\u00e9, ale jsme tu pro v\u00e1s, abychom v\u00e1m pomohli s \u010d\u00edmkoli, co pot\u0159ebujete.<\/p>\n\n\n\n

P\u0159id\u00e1n\u00ed grafick\u00fd abstrakt<\/strong> k va\u0161emu \u010dl\u00e1nku je jedn\u00edm z nejlep\u0161\u00edch zp\u016fsob\u016f, jak zaujmout a p\u0159esv\u011bd\u010dit \u010dten\u00e1\u0159e, aby si p\u0159e\u010detl cel\u00fd \u010dl\u00e1nek.<\/p>\n\n\n\n

Abstrakt by m\u011bl b\u00fdt pohledem na cel\u00fd \u010dl\u00e1nek nebo resum\u00e9 s nejd\u016fle\u017eit\u011bj\u0161\u00edmi body va\u0161\u00ed pr\u00e1ce, kter\u00e9 budou podrobn\u011b pops\u00e1ny a diskutov\u00e1ny uvnit\u0159 \u010dl\u00e1nku.<\/p>\n\n\n\n

Abstrakt je tedy jednou z nejd\u016fle\u017eit\u011bj\u0161\u00edch \u010d\u00e1st\u00ed v\u00fdzkumn\u00e9 pr\u00e1ce, mus\u00ed b\u00fdt dostate\u010dn\u011b p\u0159ita\u017eliv\u00fd a rychle srozumiteln\u00fd, aby se \u010dten\u00e1\u0159 mohl rozhodnout, zda si chce p\u0159e\u010d\u00edst cel\u00fd \u010dl\u00e1nek, nebo ne. A grafick\u00fd abstrakt v\u00e1m v tom m\u016f\u017ee velmi pomoci.<\/p>\n\n\n\n

P\u0159id\u00e1n\u00ed grafick\u00e9ho abstraktu k va\u0161emu \u010dl\u00e1nku je \u00fa\u017easnou strategi\u00ed, jak zv\u00fd\u0161it roz\u0161\u00ed\u0159en\u00ed va\u0161\u00ed pr\u00e1ce, a t\u00edm i po\u010det \u010dten\u00e1\u0159\u016f a citac\u00ed.<\/p>\n\n\n\n

I kdy\u017e to \u010dasopis, do kter\u00e9ho \u010dl\u00e1nek zas\u00edl\u00e1te, nevy\u017eaduje, grafick\u00fd abstrakt zlep\u0161\u00ed \u010dten\u00e1\u0159ovo vn\u00edm\u00e1n\u00ed va\u0161eho obsahu.<\/p>\n\n\n\n

Krom\u011b toho \u010dten\u00e1\u0159 l\u00e9pe a rychleji pochop\u00ed, o \u010dem va\u0161e pr\u00e1ce je.<\/p>\n\n\n\n

Grafick\u00e1 abstrakce neboli infografika je tedy v podstat\u011b obr\u00e1zek, kter\u00fd pod\u00e1v\u00e1 a vysv\u011btluje v\u011bdeck\u00e9 informace ve vizu\u00e1ln\u00ed podob\u011b a m\u011bl by b\u00fdt srozumiteln\u00fdm zp\u016fsobem p\u0159ed\u00e1n\u00ed sd\u011blen\u00ed. Mus\u00ed b\u00fdt navr\u017een tak, aby \u010dten\u00e1\u0159i poskytl okam\u017eit\u00e9 pochopen\u00ed ur\u010dit\u00e9ho t\u00e9matu.<\/p>\n\n\n\n

Vybaven v\u0161emi Mind the Graph<\/a> n\u00e1stroj\u016f, kter\u00e9 m\u00e1te k dispozici, m\u016f\u017eete vytv\u00e1\u0159et skv\u011bl\u00fd vizu\u00e1ln\u00ed obsah, ani\u017e byste se tr\u00e1pili.<\/p>\n\n\n\n

Platforma je p\u0159ekvapiv\u011b snadn\u00e1 na pou\u017e\u00edv\u00e1n\u00ed, m\u00e1 obrovskou knihovnu obsahuj\u00edc\u00ed v\u0161e, co m\u016f\u017eete pot\u0159ebovat (a pokud to nen\u00ed m\u016f\u017eeme v\u00e1m s t\u00edm tak\u00e9 pomoci<\/a>).<\/p>\n\n\n\n

Pod\u00edvejme se na p\u0159\u00edklad, jak Mind the Graph prom\u011bn\u00ed va\u0161i v\u011bdu v kr\u00e1sn\u00e9 zlep\u0161en\u00ed vizu\u00e1ln\u00edho obsahu.<\/p>\n\n\n\n

Jedn\u00e1 se o grafick\u00fd abstrakt, kter\u00fd n\u00e1m, \u010dten\u00e1\u0159\u016fm, umo\u017e\u0148uje pochopit hlavn\u00ed my\u0161lenku \u010dl\u00e1nku. Prvn\u00ed obr\u00e1zek pat\u0159\u00ed k p\u016fvodn\u00edmu \u010dl\u00e1nku publikovan\u00e9mu v \u010dasopise <\/a>a hned pod n\u00edm je Mind the Graph<\/a> verze.<\/p>\n\n\n\n

\"grafick\u00fd<\/a><\/figure>\n\n\n\n

Souhlas\u00edte s t\u00edm, \u017ee grafick\u00fd abstrakt n\u00e1m umo\u017enil zachytit metodiku a z\u00e1v\u011bry \u010dl\u00e1nku v m\u00e9n\u011b ne\u017e 15 sekund\u00e1ch? Kr\u00e1sa a p\u0159esnost ilustrac\u00ed demonstruje skute\u010dnou metodiku provedenou s my\u0161mi.<\/p>\n\n\n\n

P\u0159id\u00e1n\u00ed atraktivn\u00ed a detailn\u00ed ilustrace (s Mind the Graph<\/a>'s platform tools), aby va\u0161e pr\u00e1ce vynikla, byla srozumiteln\u00e1 a zaujala va\u0161e publikum.<\/p>\n\n\n\n

Jste p\u0159ipraveni za\u010d\u00edt vytv\u00e1\u0159et vizu\u00e1ln\u00ed obsah a oslovovat st\u00e1le v\u00edce lid\u00ed?<\/p>\n\n\n\n

Jdeme na to! Spus\u0165te pr\u00e1v\u011b te\u010f<\/a> pomoc\u00ed Mind the Graph<\/a>!<\/p>\n\n\n\n

<\/p>","protected":false},"excerpt":{"rendered":"

Jako v\u00fdzkumn\u00ed pracovn\u00edci jsme si v\u0161ichni zvykli na tradi\u010dn\u00ed strukturu v\u011bdeck\u00fdch publikac\u00ed a v\u011bdeck\u00fdch prac\u00ed. Mus\u00edme napsat \u00favod, popsat metodiku, prezentovat a diskutovat v\u00fdsledky a nakonec v\u0161e uzav\u0159\u00edt v z\u00e1v\u011bru. Jakmile se tento form\u00e1t jednou nau\u010d\u00edme, stane se pro n\u00e1s n\u011b\u010d\u00edm podobn\u00fdm jako j\u00edzda na kole, tak zako\u0159en\u011bn\u00fdm, \u017ee u\u017e nikdy [...]<\/p>","protected":false},"author":18,"featured_media":12879,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[36,66,40,958,38],"tags":[96,51,554,250,964,775,962],"yoast_head":"\nHow to increase the dissemination of your research - MTG<\/title>\n<meta name=\"description\" content=\"With so many scientific papers being published every day, what we could or should do to stand out our research out of many? Visual content is the answer!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mindthegraph.com\/blog\/cs\/jak-rozsirit-vlastni-vyzkum\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to increase the dissemination of your research\" \/>\n<meta property=\"og:description\" content=\"With so many scientific papers being published every day, what we could or should do to stand out our research out of many? Visual content is the answer!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mindthegraph.com\/blog\/cs\/jak-rozsirit-vlastni-vyzkum\/\" \/>\n<meta property=\"og:site_name\" content=\"Mind the Graph Blog\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-28T19:18:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-05T17:46:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/04\/post-eureka-facebook-link.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Bruna Soldera\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"How to increase the dissemination of your research\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2021\/04\/post-eureka-twitter-link.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bruna Soldera\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How to increase the dissemination of your research - MTG","description":"With so many scientific papers being published every day, what we could or should do to stand out our research out of many? 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