{"id":11412,"date":"2020-05-25T20:24:00","date_gmt":"2020-05-25T23:24:00","guid":{"rendered":"https:\/\/blog.mindthegraph.com\/?p=11412"},"modified":"2022-10-18T08:35:20","modified_gmt":"2022-10-18T11:35:20","slug":"the-power-of-visual-how-to-communicate-science","status":"publish","type":"post","link":"https:\/\/mindthegraph.com\/blog\/cs\/sila-vizualni-komunikace-jak-komunikovat-vedu\/","title":{"rendered":"Vizu\u00e1ln\u00ed s\u00edla: Jak komunikovat v\u011bdu"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u017d\u00e1dn\u00fd v\u011bdec p\u0159ece neprov\u00e1d\u00ed sv\u016fj v\u00fdzkum zav\u0159en\u00fd v knihovn\u011b, ne? To \u0159\u00edk\u00e1m i jako v\u011bdec. Na\u0161\u00edm z\u00e1m\u011brem je, abychom sv\u00fdmi objevy mohli pom\u00e1hat spole\u010dnosti! Dob\u0159e, ale co s t\u00edm m\u00e1 spole\u010dn\u00e9ho vizu\u00e1ln\u00ed a komunika\u010dn\u00ed v\u011bda? Snadno, dostanu se k tomu.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Dob\u0159e, tak\u017ee pokud je na\u0161\u00edm z\u00e1m\u011brem, aby se n\u00e1\u0161 v\u00fdzkum dostal k v\u00edce lidem v akademick\u00e9m sv\u011bt\u011b i mimo n\u011bj (\u010dasto), je d\u016fle\u017eit\u00e9, aby na\u0161i anal\u00fdzu pochopili i ostatn\u00ed.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">ZP\u016eSOBY KOMUNIKACE<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Pokud se pod\u00edv\u00e1me na r\u016fzn\u00e9 zp\u016fsoby komunikace diplomov\u00e9 pr\u00e1ce, \u010dl\u00e1nku, publikace obecn\u011b, m\u016f\u017eeme naj\u00edt n\u011bkter\u00e9 zp\u016fsoby, jako nap\u0159:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">video<\/span><\/li>\n<li><span style=\"font-weight: 400;\">vizu\u00e1ln\u00ed<\/span><\/li>\n<li><span style=\"font-weight: 400;\">text<\/span><\/li>\n<li><span style=\"font-weight: 400;\">zvukov\u00e1 skladba<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Zejm\u00e9na v akademick\u00e9m prost\u0159ed\u00ed je v\u0161ak nej\u010dast\u011bj\u0161\u00edm jevem, \u017ee se v\u00fdzkum komunikuje v textov\u00e9 podob\u011b. Co\u017e je sice spr\u00e1vn\u00e9, ale \u010dasto to nen\u00ed nejefektivn\u011bj\u0161\u00ed zp\u016fsob, jak upoutat pozornost.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Jedn\u00edm z nej\u00fa\u010dinn\u011bj\u0161\u00edch zp\u016fsob\u016f, jak dnes komunikovat v\u011bdu, je vizu\u00e1ln\u00ed komunikace. Tedy prost\u0159ednictv\u00edm obr\u00e1zk\u016f, ilustrac\u00ed, infografik. Je to proto, \u017ee nap\u0159\u00edklad infografika n\u00e1m umo\u017e\u0148uje pracovat nejen s obsahem, ale tak\u00e9 se ztoto\u017en\u011bn\u00edm se \u010dten\u00e1\u0159em. Zde je n\u011bkolik p\u0159\u00edklad\u016f, jak komunikovat vizu\u00e1ln\u011b:<\/span><\/p>\n<h2>\u00a0<a href=\"https:\/\/blog.mindthegraph.com\/\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-11335 size-full\" src=\"https:\/\/blog.mindthegraph.com\/wp-content\/uploads\/2020\/04\/preview_227048.png\" alt=\"vizu\u00e1ln\u00ed komunikace v\u011bdy\" width=\"2400\" height=\"2400\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2020\/04\/preview_227048.png 2400w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2020\/04\/preview_227048-300x300.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2020\/04\/preview_227048-1024x1024.png 1024w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2020\/04\/preview_227048-150x150.png 150w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2020\/04\/preview_227048-768x768.png 768w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2020\/04\/preview_227048-1536x1536.png 1536w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2020\/04\/preview_227048-2048x2048.png 2048w\" sizes=\"(max-width: 2400px) 100vw, 2400px\" \/><\/a> \u00a0\u00a0<\/h2>\n<p><a href=\"https:\/\/blog.mindthegraph.com\/\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-11013 size-full\" src=\"https:\/\/blog.mindthegraph.com\/wp-content\/uploads\/2020\/03\/covid-19-transmission-wuhan-study-info.png\" alt=\"Infografika o koronaviru\" width=\"1200\" height=\"1200\" srcset=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2020\/03\/covid-19-transmission-wuhan-study-info.png 1200w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2020\/03\/covid-19-transmission-wuhan-study-info-300x300.png 300w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2020\/03\/covid-19-transmission-wuhan-study-info-1024x1024.png 1024w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2020\/03\/covid-19-transmission-wuhan-study-info-150x150.png 150w, https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2020\/03\/covid-19-transmission-wuhan-study-info-768x768.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Je n\u00e1m jasn\u00e9, \u017ee pr\u00e1ce s obr\u00e1zky v \u010dl\u00e1nc\u00edch a diplomov\u00fdch prac\u00edch v\u00e1m m\u016f\u017ee hodn\u011b pomoci, \u017ee? Nav\u00edc tento typ komunikace je:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">v\u00edce didaktick\u00e9; proto\u017ee prost\u0159ednictv\u00edm obr\u00e1zk\u016f m\u016f\u017ee ka\u017ed\u00fd l\u00e9pe a snadn\u011bji pochopit jak\u00e9koli t\u00e9ma.<\/span><\/li>\n<li><span style=\"font-weight: 400;\">asertivn\u00ed; va\u0161e vize bude jasn\u011bj\u0161\u00ed.<\/span><\/li>\n<li><span style=\"font-weight: 400;\">zapamatovateln\u00e9; lid\u00e9 si va\u0161i stavbu sn\u00e1ze zapamatuj\u00ed.<\/span><\/li>\n<\/ul>\n<p><br \/><span style=\"font-weight: 400;\">To znamen\u00e1, \u017ee kdy\u017e mluv\u00edme o v\u00fdzkumu, diplomov\u00fdch prac\u00edch, \u010dl\u00e1nc\u00edch, a\u0165 u\u017e pro magistersk\u00e9 studenty, doktorandy, vysoko\u0161kolsk\u00e9 studenty nebo u\u010ditele, mus\u00edme m\u00edt na pam\u011bti n\u011bkter\u00e9 pom\u016fcky, kter\u00e9 mohou pomoci na\u0161\u00ed pr\u00e1ci. Pr\u00e1ce s vizu\u00e1ln\u00edmi prost\u0159edky pro komunikaci v\u011bdy je jist\u011b zp\u016fsob, jak udr\u017eet svou anal\u00fdzu v\u00edce didaktickou a s v\u011bt\u0161\u00edm dosahem uvnit\u0159 i vn\u011b akademick\u00e9ho sv\u011bta.<\/span><\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":14,"featured_media":11414,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[66,40,958],"tags":[224,51,554,256,330,440,382,441],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Power of Visual: How to Communicate Science - Mind the Graph Blog<\/title>\n<meta name=\"description\" content=\"Learn more ways to communicate science. Believe us, communicate visually is the future, and can help your research a lot.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mindthegraph.com\/blog\/cs\/sila-vizualni-komunikace-jak-komunikovat-vedu\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Power of Visual: How to Communicate Science - Mind the Graph Blog\" \/>\n<meta property=\"og:description\" content=\"Learn more ways to communicate science. Believe us, communicate visually is the future, and can help your research a lot.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mindthegraph.com\/blog\/cs\/sila-vizualni-komunikace-jak-komunikovat-vedu\/\" \/>\n<meta property=\"og:site_name\" content=\"Mind the Graph Blog\" \/>\n<meta property=\"article:published_time\" content=\"2020-05-25T23:24:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-10-18T11:35:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2020\/05\/group-12-2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1119\" \/>\n\t<meta property=\"og:image:height\" content=\"807\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Carol\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Carol\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Power of Visual: How to Communicate Science - Mind the Graph Blog","description":"Learn more ways to communicate science. Believe us, communicate visually is the future, and can help your research a lot.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/mindthegraph.com\/blog\/cs\/sila-vizualni-komunikace-jak-komunikovat-vedu\/","og_locale":"cs_CZ","og_type":"article","og_title":"The Power of Visual: How to Communicate Science - Mind the Graph Blog","og_description":"Learn more ways to communicate science. Believe us, communicate visually is the future, and can help your research a lot.","og_url":"https:\/\/mindthegraph.com\/blog\/cs\/sila-vizualni-komunikace-jak-komunikovat-vedu\/","og_site_name":"Mind the Graph Blog","article_published_time":"2020-05-25T23:24:00+00:00","article_modified_time":"2022-10-18T11:35:20+00:00","og_image":[{"width":1119,"height":807,"url":"https:\/\/mindthegraph.com\/blog\/wp-content\/uploads\/2020\/05\/group-12-2.png","type":"image\/png"}],"author":"Carol","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Carol","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/mindthegraph.com\/blog\/the-power-of-visual-how-to-communicate-science\/","url":"https:\/\/mindthegraph.com\/blog\/the-power-of-visual-how-to-communicate-science\/","name":"The Power of Visual: How to Communicate Science - Mind the Graph Blog","isPartOf":{"@id":"https:\/\/mindthegraph.com\/blog\/#website"},"datePublished":"2020-05-25T23:24:00+00:00","dateModified":"2022-10-18T11:35:20+00:00","author":{"@id":"https:\/\/mindthegraph.com\/blog\/#\/schema\/person\/f032fac55ac937fa6af43d8f0b13c79c"},"description":"Learn more ways to communicate science. Believe us, communicate visually is the future, and can help your research a lot.","breadcrumb":{"@id":"https:\/\/mindthegraph.com\/blog\/the-power-of-visual-how-to-communicate-science\/#breadcrumb"},"inLanguage":"cs-CZ","potentialAction":[{"@type":"ReadAction","target":["https:\/\/mindthegraph.com\/blog\/the-power-of-visual-how-to-communicate-science\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/mindthegraph.com\/blog\/the-power-of-visual-how-to-communicate-science\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/mindthegraph.com\/blog\/"},{"@type":"ListItem","position":2,"name":"The Power of Visual: How to Communicate Science"}]},{"@type":"WebSite","@id":"https:\/\/mindthegraph.com\/blog\/#website","url":"https:\/\/mindthegraph.com\/blog\/","name":"Mind the Graph Blog","description":"Your science can be beautiful!","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/mindthegraph.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"cs-CZ"},{"@type":"Person","@id":"https:\/\/mindthegraph.com\/blog\/#\/schema\/person\/f032fac55ac937fa6af43d8f0b13c79c","name":"Carol","image":{"@type":"ImageObject","inLanguage":"cs-CZ","@id":"https:\/\/mindthegraph.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/3b85cb70b501abe4f49294c2d09c74f8?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3b85cb70b501abe4f49294c2d09c74f8?s=96&d=mm&r=g","caption":"Carol"},"url":"https:\/\/mindthegraph.com\/blog\/cs\/author\/carol\/"}]}},"_links":{"self":[{"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/posts\/11412"}],"collection":[{"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/comments?post=11412"}],"version-history":[{"count":4,"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/posts\/11412\/revisions"}],"predecessor-version":[{"id":11475,"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/posts\/11412\/revisions\/11475"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/media\/11414"}],"wp:attachment":[{"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/media?parent=11412"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/categories?post=11412"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mindthegraph.com\/blog\/cs\/wp-json\/wp\/v2\/tags?post=11412"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}